Using The 'Help Me' Method
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GingerBratzel.com Using The ‘Help Me’ Method Ginger Bratzel, DDS Your New Patient Attraction Expert
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Transcript of Using The 'Help Me' Method
GingerBratzel.com
Using The ‘Help Me’ Method
Ginger Bratzel, DDSYour New Patient Attraction Expert
Patients often see word like:
VeneersEndoCerac
In dental marketing and I have to tell you…
GingerBratzel.com
GingerBratzel.com
These words mean nothing to them.
You have to talk to your patients in a language they care about and
understand.
Not medial terminology.
GingerBratzel.com
I saw something really brilliant in a local department store recently and I think dentist should be doing this too…
GingerBratzel.com
GingerBratzel.com
A wall of signs that said “Help me….”
‘Help me I have a headache’
‘Help me I have heartburn’
Etc…
And on the back it listed the name of the medicine you needed. Plain and Simple.
No long description of the problem.No self-diagnosis.
Simple words in a way they cared about.
GingerBratzel.com
GingerBratzel.com
A lot of dental websites I’ve seen lists every procedure the doctor can perform and all the medical terms to go along with it.
But what a patient really cares about is
‘Help me I have loose fitting dentures’‘Help me I don’t like my smile’
GingerBratzel.com
So in your next marketing piece, pick a service and
promote it in a way that your
patients are concerned
about.
GingerBratzel.com
“Don’t like your smile?I can
help you with
that!”
See full video with on helping service your patients concerns at…
http://bit.ly/1QFzC60
GingerBratzel.com
Ginger Bratzel, DDSYour New Patient Attraction Expert
For more information on Attracting more patients,
Creating sustainable growthAnd increasing your production.
Head over to GingerBratzel.com today!
Contact us at [email protected] or
Call 405-225-0254Find my latest book on Amazon today!
