Using Spectral Color Libraries to Assure Brand Color

Consistency in Metal Decoration

ORIS Flex Pack +

Heiner Mueller – Sales Director Packaging – CGS GmbH

Our Passion Color Management & Print Stability

▪ First development started in 2010

▪ Cooperation with RolandDG, Japan

▪ First roll-out with hardware, inks & media Drupa 2012

▪ Proofing & prototyping for packaging is very demanding

▪ Packaging is just a general term for hundreds of

products and processes

▪ Currently over 500 installs, with around 50 in metal

packaging & decoration

ORIS Flex Pack – A Success Story

▪ Custom solution for all aspects of color-accurate

proofing/prototyping in the packaging and label industry

▪ ORIS XG gamut-extending inks

▪ Huge portfolio of specific 'packaging' media

▪ ORIS transfer film to print on original stock

▪ Additional option to create all kinds of

finishing effects:

▪ Embossing

▪ Spot varnishing

▪ Foil blocking etc.

ORIS Flex Pack Today

▪ Communicating color accurately across the production chain

▪ 'Can you make the lemon a bit lemonier'

▪ Accurate color reproduction

▪ No standards, different processes,

different substrates, different presses

▪ Insufficient means to describe color

▪ Process color reproduction in packaging

is bad, brand colors are worse

▪ There are only spot colors in metal deco

▪ A proof is communication in color

One of the Biggest Challenges in Packaging

▪ A brand-new holistic approach to cover

all digital color management needs

▪ Usually the first step is 'SunConsulting',

a complete site assessment leading to

a full report, including a digital

color management proposal

▪ How can brand color integrity be guaranteed across the entire

production chain? (Digital color specification & communication)

▪ Connection to common tools used throughout the supply chain

▪ 35 print process & substrate specific libraries

based on Sun Chemical ink

Library Building – A Unique Approach

▪ Due to the reflective nature of the substrate,

the building of the PantoneLIVE Metal Deco

library required a unique approach

compared to other libraries.

▪ All colors had to be physically created and

rolled out using Sun Chemical’s industry

leading laboratory processes.

▪ Color approval had to follow

X-Rite/Pantone’s strictly defined process

Digital Capture▪ Once the standard color has been created, approved and

captured, Pantone install this data into the relevant Metal Deco

PantoneLIVE digital library. These color matchings are then

known as 'Dependent Standards',

as opposed to the 'Master' Standard

Comparison & Alignment

▪ The library and prints are not just simple interpretations or

similar colors to PMS reference numbers, these colors and ink

rollouts are the Pantone Standard.

Communication of Digital Color

▪ PantoneLIVE enabled applications

▪ Available throughout the supply chain and production

infrastructure

Fantastic – But What Then?

▪ How do you relate this:

▪ To this:

Visualizing Digital Color – ORIS Flex Pack

▪ At any stage of the production process,

from design to production, there is the

need to color-accurately

reproduce/visualize a design based on

the PantoneLIVE Metal Deco library

▪ Consistent at any place and time

▪ Sun Chemical and CGS have teamed up to define a process

using the ORIS Flex Pack System to accurately reproduce all

colors of the Metal Deco library within the tightest tolerances

▪ The library will eventually consist of approx. 2,000 colors

(available as transparent and opaque versions)

▪ The process links the Metal Deco library to a color database

within ORIS Flex Pack

ORIS Flex Pack

▪ Complete system, consisting of special hardware, inks & media

▪ Based on the Roland VersaCAMM VSi series

▪ The printer is capable of printing metallic & white

▪ At the heart of ORIS Flex Pack is the

patented ORIS 4-D iterative color

management engine

▪ The software is fully compatable with CxF/4

spectral color data, has a color cloud connectivity

and connects to PantonLIVE libraries (needs license)

▪ First the printer ist calibrated to a master condition, which can

be duplicated on any Roland VSi printer with ORIS XG inks

▪ The level of opacity varies according to the

Pantone reference. First,a digital print was

created with varying levels of opacity. This was

then compared for the correct opacity by using

a spectral process to compare against the data

taken from the ink rollout

▪ A digital print was created in a “honeycomb”

format. The center color is surrounded by

iterations in shade and strength. The best match

was selected using again spectral measuring to

compare to the PantoneLIVE dependent library data

Digital Proofing Process

▪ Final refined colors can then be applied to the design

file to produce the full digital contract proof

▪ Color optimization is completed ONCE by

Sun Chemical for each Pantone shade.

This ensures color accuracy and consistency

across the PantoneLIVE Libraries

Digital Proofing Process

▪ The SunDigiProof can be printed locally or remotely using

the defined printer and set up conditions

The SunDigiProof (ORIS Flex Pack)

▪ The color database in the ORIS Flex Pack application

represents the 4,000 colors of the Sun Metal Deco library

▪ All colors can be reproduced within very tight tolerances

▪ Ink roll-outs will eventually be replaced by proof output

▪ The database is write-protected

▪ Light/dark (+/-) variants can be produced at the

touch of a botton

▪ ORIS Flex Pack also includes all Pantone,

HKS and other standard libraries

▪ Custom brand colors can be added by the user

Color Consistency

Thank you!www.cgs-oris.com