Personal Branding Using Social Media (How it can Help you Land a Job)
Using social media to land a job
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Transcript of Using social media to land a job
Talent Management Professional (Telecom Industry)
Author at Your HR Buddy
Co-host of DriveThruHR, HR’s #1 Daily Radio Show
Founder & Host, India HR LIVE TV
Contributing author at SHRM’s @WeKnowNext & @WomenofHR
About Me – Nisha Raghavan
WELCOME!!
Nisharaghavan
•Pay Scale’s ’Top 25 must read HR blogs in 2013‘
•Huffington Post’s ‘Top 100 Most Social Human Resources Experts on Twitter‘
•Ere.net’s Top 25 People re-tweeted most by Recruiters on Twitter
•HRmarketer’s The Faces of HR Technology on Social
•Leadtail’s Top 50 People Most Retweeted by Recruiters &
Top 50 People Most Mentioned by Recruiters
Accolades/Mentions
Social Media to land your next great position!
Build your Brand + Connect + Engage
SEO- Own your Name!!
Optimize your LinkedIn Profile- Use targeted keywords
Be the real you!!
•What do you want to be known for?• Be authentic• Share your interests & passion along with your expertise• Grow your personal brand with your content strategy on every social platform
Not this real!!
Meet where the Recruiters are!!
Meet where the Recruiters are!!
Meet where the Recruiters are!!
•Focus on quality of your engagement
•Not a tool to broadcast but to build relationships
•Blend your professional and personal lives together
•Establish a social media brand voice
•Listen regularly for latest trends & share your
thoughts
•Use & Follow hashtags to know about your industry
•Add to trending topics where relevant
Engage
Twitter third party tools
•Bit.ly – URL shortener and tracker
•TweetDeck.com – Great tool for twitter chats
•Hootsuite.com – Free tool to schedule tweets and
updates but not that good in analytics
•Sprout Social- Paid tool to schedule tweets, measure
your reach and get insights
By HRMarketer.com
Create a sphere of Influencers
Top HR/Recruiting twitter chats
#Nextchat #Tchat
#Jobhuntchat#dthr
#careerchat #Peoplechat
Top HR/Recruiting Hashtags
#HR #SHRM
#Hrblogs #Recruiting
#Socialrecruiting #work #dthr #Tchat
#Hrtech #Recruit
#Hrhappyhour
Thank you