Using Google AdWords Express for Doctors
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Get New Patients Onlinewith Google AdWords Express
About Google AdWords Express
Google AdWords Express is one of the simplest, most effective tools for local business advertising.
Your ads will appear on Google search and maps for mobile and desktop.
Benefits
1. You only pay when someone clicks
2. There is no minimum budget
3. Google is great at targeting patients in your local area
How AdWords Express Works
Source: http://www.google.com/adwords/express/how-it-works.html
2 ways to start
The Google Advertising team can setup your account. You can call them directly at 1-855-500-2762.
or
Do it yourself. The following slides show how.
Go to this web address:https://www.google.com/business/placesforbusiness/
Click Sign in
or
Select AdWords Express on either view
Select your audience
Create your ad
Send patients to your Google Plus page OR to your website
Select your budget
The dark gray bar shows how much your competitors are spending on similar ads
Make sure your first ad looks good
Click Next
Finish by entering your credit card information.
Redeeming an AdWords Coupon Code for Free Advertising Credits
If Google sent you an offer for free AdWords credits, you can redeem those credits by clicking on Billing
Redeeming an AdWords Coupon Code for Free Advertising Credits
Click on More Actions > Apply a promotional code Enter your code & submit
Building More Ads
Login to AdWords express and click Create New Ad
Click here to pause, delete or activate a campaign
Turning Off Your Campaign
In Conclusion
Google AdWords express is one of the most cost-efficient easy to use advertising platforms for medical practices.
The Google Advertising team can setup your account. You can call them directly at 1-855-500-2762.
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