Using Alternative Enterprises and Recreational Development to Bolster Farm Incomes Learning Module...
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Transcript of Using Alternative Enterprises and Recreational Development to Bolster Farm Incomes Learning Module...
Using Alternative Enterprises and Recreational Development
to Bolster Farm Incomes
Learning Module #1
February 16th 2012
Presenter: Mr. Adam Tullos
Mississippi State UniversityDept. of Wildlife Fisheries & Aquaculture
Welcome
Please notice the Email and Phone number box below. Enter your Name and contact information
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Outline
NRE Program & Accomplishments What are natural resource
enterprises Types of outdoor recreation &
enterprises Recreation and enterprise value Landowner considerations
Helping landowners develop and manage recreational properties using sound business and habitat management strategies
EnterprisesNatural Resource
What are Natural Resource Enterprises?
Businesses that generate economic returns from nature based outputs. Hunting/Fishing Camping Canoeing Trail riding Wildlife watching Vegetable growing Bed and Breakfast Farm Tours
Recreational Access
Recreation on private lands focused on wildlife and fish Hunting Fishing Wildlife watching Horse trail riding Agritourism Heritage tourism Bed and breakfast
Outdoor Recreation in USA
Participants - 87.5 million Expenditures – $122 billion (US)
spent Hunting - $23 billion Fishing - $42 billion Wildlife watching - $46 billion
Wildlife & Fisheries Recreation
Hunting304,000 hunters$520 million spent
Fishing508,000 anglers$245 million spent
Wildlife Watching731,000 participants$176 million
Wildlife Watching
31% of Americans participated and spent $40 billion
Increasing demand nationally and in the South
Landowners are usually birders themselves and diversify income through this activity
Rural Land Values & Recreation
$680/ acre increase 52% of land value Hardwood forests enhanced
values Bottomland Upland
Agritourism
A Blending of Tourism and Agriculture
Income Potential Corn mazes, farm tours,
molasses mill, bonfire parties, hay rides
Families, church groups, and school children
Survey, 7 operators earned $500,000 annually on 100 acres while being open only 4 weeks/year (2005 MS survey)
Rural development potential
What is it? Camping Hiking Wildlife watching (Birding) Nature photography Nature Trail/Ed.
Pros Compatible with fee hunting
once seasons close Allows for year-round use
Nature Tourism
Bed and Breakfast (Lodging)
Bed & breakfast Music Culture
LiteratureHistory
Rural appeal Family tradition
Enterprise “Investment” Value
4 Basic Values of Enterprises Economic value
IncomeAssets
Land Building
Cultural value Ecological value Recreational value
70/30 phenomena in U.S.
Activity Values for Southeast
Business Price Range Average Price Hunting $75-7500 $1,281.08 Working Farms $5-$320 $161.77 U-Pick $1.25-$10 $1.43/lb
$8.50/gallon Paintball $10-$35 $18.50 Sporting Clays $8-$89 $31.08 ATV Riding $5-$675 $166.79 Horseback Riding $10-$155 $50.63 Ziplines/Ropes Courses $7.50-$395 $53.84 Fishing $1-$5.95 $3.74 Wildlife Watching $3-$395 $43.05 Shooting Range $3-$10 $4.88 Youth Camps $50-$5450 $3,024.00 Canoeing/Kayaking $25-$900 $225.00 Agritourism Free-$125 $11.69 Camping $10-24 $17.55
How are enterprises important?
Very important economically, especially to rural communities
Promotes Nature based ethics Stewardship Sportsmanship
Value-added Benefits
Enhance and diversify income Control access to property Reduce poaching and
damage Higher quality timber &
wildlife resources Enhance land stewardship
and ownership retention
to landowners…
Getting Started
Diversification of services offeredHunting FishingWildlife watchingAgritourism
“Entertainment Business”Fire pit
Work with What You Have on the PropertyLandowner cooperative
Sustainability of natural resources
Landowner Considerations
Compatibility with existing operations
Understanding revenue streams Leases
Marketing Liability issues Business planning Habitat management
Defining Your Objectives
Which type of enterprise is comfortable Hobbies, interests, or
background Do you mind sharing recreational
interests with others for profit Maximize income or supplement it Should I manage intensely for one
use or diversify to attract other types of recreational income
Special Skills
Have to be (People Oriented) “My Padna”
Basic understanding of Economic impacts from enterprisesMake decisions based on user satisfaction
User group preferencesUser ExpectationsAssessing User satisfaction
Revenue streams (Potential and Realized)Vision
Enterprise Planning
Develop a business plan Resources inventory
Physical resourcesLabor resourcesFinancial resources
Business plan Marketing plan
Professional appearance Clear statement of servicesHit key selling pointsProvide contact information
Financial plan
Anywhere, MS, AR, AL, TN, SC
Have vision
Take advantage of your special features
Be attentive to resource potential
Conclusions
Collecting needed skills Owners enhance income Stakeholder collaboration Sustainable development & resource
conservation in rural communities
T. Adam Tullos
Verona Research and Extension Center
Department of Wildlife, Fisheries & Aquaculure
Mississippi State University
622-566-2201
www.naturalresources.msstate.edu
My Contact Information