urban outfitters

Around The World is a collection of our favorite brands from across the globe, chosen by our buyers for their uniquely interna-

tional take on fashion.

We sent the spring Around The World collections to emerging photographers in destinations as far-flung and disparate as Poland, Serbia, China, and Ukraine. Designs from Stockholm’s Carin Wester are photographed by Nigerian photographer Oroma Elewa, French label Sessùn is visualized by Mariam Sitchinava in the Republic of Georgia, Australia’s Shakuhachi shot by South Korea’s Hasisi Park, and more. This multinational approach resulted in images that are a mix of styles, cultures, and talents—

exactly what Around The World is all about.

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Photographed by:

Charlie Engman — Chicago, IL, USA

rodebjer

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Rodebjer has gained a reputation in Sweden and around the world for strong silhouettes, skillful patternmaking and a fresh new approach to fashion. Upon its creation, the line instantly struck a note with both the fashion-conscious crowd and more casual-oriented customers, offering a unique blend of wearability and classic elegance combined with a distinctly modern and youthful sensibility.

Photographed by:

Lukasz Weirzbowski — Wroclaw, Poland

Le Mont st. MicheL

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Dating all the way back to 1913, French brand Le Mont St. Michel has been able to mix tradition with a modern sensibility to produce alluring feminine clothes with edge. At the helm of the brand is Alexandre Milan, who counts Britain as an influence for its culture of knitted fabrics, as well as Japan for its modernity and easy style. It is through these observations that Milan has created a brand whose look embodies both its traditional background and French style in a completely modern way.

Photographed by:

Julia Burlingham — New York, NY, USA

veLour

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The Velour story started way back in 1997, inspired by Per Andersson’s grandmother’s old ready-to-wear shop, recently closed after 50 years of business. Finally launched in 2005, the Velour line is, to this day, filled with history, eclectic inspiration and details, exempli-fying a perfect blend of fit and individuality through pieces designed for the daring and exceptional.

Photographed by:

Aurélien Arbet & Jérémie Egry — Paris, France

In 1997, pharmacy student Ana Carrasco began to make colorful accessories for friends and relatives. Several successful years later, she created Malababa. Today, the Madrid-based designer hand crafts all her products in various materials, providing a signature originality to each of her designs.

MaLababa

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Photographed by:

Zhang Jungang & Li Jie — Harbin, China

yMc

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Fraser Moss and Jimmy Collins formed YMC in 1995, in response to the undeniable and increasing demand for functional and modern clothing. Their aim is to produce original garments that people with a passion for clothes and individualistic style will find appealing. YMC is not influenced by seasonal trends and instead aims to design clothing that ensures longevity and redevelopment from season to season.

Photographed by:

Rob Kulisek — North Wildwood, NJ, USA

MiniMarket

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Minimarket is a Swedish clothing label designed by sisters Sofie, Pernilla and Jennifer Elvestedt. Created in 2006, their design philosophy is based on using opposites for perfect balance – comfort combined with extravagance. The trio all vary widely in taste and style, but consistently find a unifying path in design that inspires them as a group.

Photographed by:

Tania Shcheglova & Roman Noven — Kiev, Ukraine

the LocaL firM

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Based in Stockholm, The Local Firm designs a wide variety of garments for both men and women, inspired by architecture, shapes and art & design from the former Eastern Bloc. The brand’s design philosophy of “strength in numbers” and use of muted tones combine to create clothes of exceptional quality.

Photographed by:

David Meskhi — Berlin, Germany

Sweden’s House of Dagmar has been widely recog-nized by the fashion industry for its arty/chic style. Founded by three sisters – each with notable backgrounds within Sweden and throughout the international fashion industry – the line has received favorable press from around the world, as well as several prestigious awards.

house of dagMar

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Photographed by:

Samuel Hodge — Glen Innes, Australia

Stolen Girlfriends Club was founded on a youthful rebellious spirit, a healthy sense of humor and the ability to entertain and make things matter. The minds behind the boutique brand, Dan Gosling, Luke Harwood, and Marc Moore, are a New Zealand-based trio with backgrounds in surfing. Their approach to the fashion business is as relative outsiders – they have no professional design training and began simply by making clothes for themselves and their friends.

stoLen girLfriends cLub

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Photographed by:

Ana Kras — Belgrade, Serbia

wood wood

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Based in Copenhagen, Denmark, Wood Wood embodies a laid-back blend of underground-influ-enced and high-end thinking, resulting in a surprising and distinct selection of styles.

Photographed by:

Philippe Gerlach — Burghausen, Germany

a.p.c. Madras

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Inspired by a TV documentary about a French businessman living in India, Jean Touitou of A.P.C. and designer Jessica Ogden set off for Madras to see for themselves the beauty of the country. Taking in everything that they saw and experienced, they have produced A.P.C. Madras, a collection that combines Touitou’s simple Parisian style with Ogden’s love of color and print - capturing the spirit of a never-ending summer.

Photographed by:

Oroma Elewa — Port Harcourt, Nigeria

carin wester

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Since launching her own label in 2003, Stockholm’s Carin Wester has become known for her feminine take on effortless Swedish cool – she routinely produces alluring collections that mix simplicity with style and play on femininity without being overly girly. Through making careful use of different struc-tures, textures and details, nothing is without consid-eration, yet Wester’s clothes make it seem so easy.

Photographed by:

Hasisi Park — Seoul, South Korea

Based in Australia and named for a Japanese flute, Shakuhachi enjoys a global following thanks to the line’s directional yet accessible looks, characterized by thoughtfully-chosen fabrics in remarkable color palettes.

shakuhachi

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Photographed by:

Jody Rogac — Vancouver, Canada

stine goya

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Stine Goya combines beauty and drama in edgy collections for the daring individual – collections that don’t adhere to current trends but seek authenticity and renewal, grounded in a continual identity with a distinct visual expression. This is an expression that appeals to the independent female, whose personal style is an articulation of self. Stine Goya’s universe extends a modern framework for this individuality.

Photographed by:

Mariam Sitchinava — Tbilisi, Republic of Georgia

French label Sessùn was born after a trip to Latin America, where designer Emma François was inspired by the culture and craftsmanship found there. With Sessùn, François strives to offer women a substantial wardrobe rather than just a seasonal collection; one where the clothes emphasize both line and the luxurious materials used to make each piece.

sessÙn

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for aLL urban outfitters Media

inquiries, pLease contact:

Andrea Cusick, Senior Public Relations Manageracusick@urbanoutfitters.com

Crystal Carroll, Associate Public Relations Managerccarroll@urbanoutfitters.com

Joyce Lee, Public Relations Assistantjolee@urbanoutfitters.com

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