University of Colorado Denver

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University of Colorado Denver. Presented by Dr. Jim Black President and CEO of SEM Works. 1175 Revolution Mill Drive Studio 3 Greensboro, NC 27405. Our Mission. Ensure our clients’ success. Seek to understand Prepare diligently Serve passionately Deliver more Respond promptly - PowerPoint PPT Presentation

Transcript of University of Colorado Denver

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University of Colorado DenverPresented by Dr. Jim BlackPresident and CEO of SEM Works

1175 Revolution Mill DriveStudio 3Greensboro, NC 27405

Ensure our clients success.Our Mission

Seek to understand

Prepare diligently

Serve passionately

Deliver more

Respond promptly

Provide solutions

Ensure quality

Our Promise

DocumentsInterviewObservationTriangulationConvergence of Evidence

Stakes Countenance Model Intentions Observations Standards JudgmentsAntecedentsOutcomesTransactionsCongruenceCongruenceCongruenceContingencies

Consulting ServicesEnrollment Management

Student Services

Branding Marketing

Student Retention

Student Recruitment

MooU

ResearchEnvironmental Scanning

Image Study

Competitor Analysis

Financial Aid Analysis

Market Opportunity Analysis

Communications Audit

Mystery Shopping

Research Capacity Survey

TrainingMooU Customer Service

Enrollment Management

Student Recruitment

The Art of Selling

Integrated Marketing

Student Retention

Change Management

Technology and Creative ServicesPublications Development

Web Development and Analysis

Microsite Development

Social Networking

Email Campaigns

Third Party CRM Systems

KM 2.0 (Knowledge Management)

Prioritization of Proposed WorkEnrollment management auditEnrollment goal-settingResearchUCAS Applicant StudyMarketing and recruitment ROI analysisFinancial aid and scholarship analysisRetention peer reviewEnrollment planningStrategy development team planningAcademic program capacity planningCourse capacity planningIntegrated resource planning

Prioritization of Proposed WorkThe written SEM planFacilitation with implementationProject management toolFormative evaluationsMarketing and recruitment ROI analysisFinancial factors analysis

Fit with UC DenverCulture: SEM is about culture changeCulture: Expertise in organizational change with diverse academic institutionsBowman and Deal: Reframing OrganizationsStructural FramePolitical FrameHuman Resource FrameSymbolic Frame

Create Tension between the Vision and the Reality

Vision Reality

Guiding UCD through Unchartered WatersThe boiling frogEnvironmental scan and SWOT analysisStrategic focusPrevention-orientedPlan BRecovery plan

Work/Resource ImpactPre-audit materials collectionEnrollment management auditPost-audit requestsData accessEnrollment planning retreatStrategy development teamsStrategy prioritizationSEM plan reviewAntecedents for successInternal rollout planImplementationInternal project management

Utilizing Web 2.0 Technologies