Understanding the Shopping Mall / Retail Property Management

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Retailer operators decide to invest in shopping centres because they offer the mutual benefits of branding, comparison shopping, centralised management and customer experience. Yet often the centralised asset, property and facility management functions fail to develop joined up policies to drive retailer sales and strengthen rental income. This two day course is divided into 8 sessions and with key case studies and modules focuses on the tools available to managers of retail property so that they can create an advanced customer experience, drive retailer sales and create value from the shopping centre. These two day courses looks at each aspect of shopping centre management and links them all to the growth of retailer sales, from which the asset value of the property will flourish. By attending these courses you will come away with an in depth understanding of how each element is interrelated and how, collectively, they affect the yield of a scheme. Key Themes of Modules: 1. Mall Design and Operation 2. Investment & Finance 3. Landlord and Tenant 4. Marketing, Customer Behaviour and the Shopping Experience To register simply fill in the last page of brochure and send it back to [email protected] or fax it to +60-3-78658475

Transcript of Understanding the Shopping Mall / Retail Property Management

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