Understanding Primary Care Physicians' Trust in OTC Medicines

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U.S. Healthcare Understanding the value of and trust in over-thecounter medicines. What drives primary care physicians’ trust in OTC medicines? Of 20 different trust criteria, the most important to primary care physicians are: OTC medicines contribute valuable savings to the U.S. healthcare system. For every $1 spent on OTC medicines, the U.S. healthcare system saves $6–$7, contributing a total of $102 billion in savings each year. OTC medicines play a vital role in Americans’ lives. 61 million Americans have avoided missing work, school, and scheduled appointments due to an illness, adding up to a savings of $23 billion in potential productivity benefits. *When used and stored as directed, OTC medicines are effective in providing relief for everyday ailments and helping to address personal health and wellness issues. Sources: Understanding Trust in Over-the-Counter Medicines: Consumer and Healthcare Provider Perspectives, Nielsen and IMS, Mar. 2013. The Value of OTC Medicine to the United States, Booz & Co., Jan. 2012. An OTC medicine they know will work consistently. An OTC medicine they know will be as effective as a prescription.* An OTC medicine they know will achieve successful patient outcomes. Americans rely on accessible and cost-effective over-the-counter (OTC) medicines to get well, stay well, and feel well. Nearly all primary care physicians surveyed recommend OTC medicines to their patients without reservation. A 98% of primary care physicians report they trust OTC medicines and recommend them to their patients. 98 %

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Americans rely on accessible and cost-effective over-the-counter (OTC) medicines to get well, stay well, and feel well. Nearly all primary care physicians surveyed recommend OTC medicines to their patients without reservation.

Transcript of Understanding Primary Care Physicians' Trust in OTC Medicines

Page 1: Understanding Primary Care Physicians' Trust in OTC Medicines

U.S. Healthcare

Understanding the value of and trust in over-the‐counter medicines.

What drives primary care physicians’ trust in OTC medicines? Of 20 different trust criteria, the most important to primary care physicians are:

OTC medicines contribute valuable savings to the U.S. healthcare system.For every $1 spent on OTC medicines, the U.S. healthcare system saves $6–$7, contributing a total of $102 billion in savings each year.

OTC medicines play a vital role in Americans’ lives.61 million Americans have avoided missing work, school, and scheduled appointments due to an illness, adding up to a savings of $23 billion in potential productivity benefits.

*When used and stored as directed, OTC medicines are effective in providing relief for everyday ailments and helping to address personal health and wellness issues.

Sources: Understanding Trust in Over-the-Counter Medicines: Consumer and Healthcare Provider Perspectives, Nielsen and IMS, Mar. 2013. The Value of OTC Medicine to the United States, Booz & Co., Jan. 2012.

An OTC medicine they know will work

consistently.

An OTC medicine they know will be as effective

as a prescription.*

An OTC medicine they know will achieve successful

patient outcomes.

Americans rely on accessible and cost-effective over-the-counter (OTC) medicines to get well, stay well, and feel well. Nearly all primary care physicians surveyed recommend OTC medicines

to their patients without reservation.

A

98% of primary care physicians report they trust OTC medicines and recommend them to their patients.

98%