Candida Maltosa ADHsThe Alcohol Dehydrogenase System in the Xylose-Fermenting Yeast Candida maltosa
Understandable$ Easy Simple$ Clarity$ · Moths Night flowering, heavy sweet fragrance, white or...
Transcript of Understandable$ Easy Simple$ Clarity$ · Moths Night flowering, heavy sweet fragrance, white or...
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Audiences
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How to present complexity!
Lars Sudmann mail@lars-‐sudmann.com @LarsSudmann ! Flickr/Andy_Magee
Sales
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Division G
AGENT POLLEN & FLOWER CHARACTERISTICS ENDUCER/ ENTICEMENT
OTHER
Wind Abundant, smooth, small pollen grains Dull colored flowers, small or absent petals, sexes often separate; well-exposed stamens and stigmas
None More common in temperate regions than tropical
Beetles Large flowers borne singly, or small and aggregated into inflorescence, white or dull color, strong odor (spicy, fruity or fetid, not sweet)
May secrete nectar, or the petals or specialized food bodies eaten directly`
Bees and other Hymenoptera
Showy, bright petal of yellow or blue color; nectarines at base of corolla tube
Nectar, pollen, sexual trickery
Bees are most common pollinator worldwide.
Birds Red and yellow, low odor; flower shape restricts access to nectar to appropriate animals only
Heavy nectar loads
Butterflies Similar to bee flowers, may include reds Nectar
Moths Night flowering, heavy sweet fragrance, white or pale color
Nectar
Bats Large, strong flowers, dull colored, night opening, strong fermenting/fruit-like odors; Copious nectar
Many bats eat pollen; pollen from bat-pollinated species tends to by high in protein compared to insect-pollinated plants.
Create a ‘Win-‐Win’ SituaJon • ParJcipaJon provides posiJve exposure for the
company • Good Public RelaJons • Educate the community
• ParJcipaJon builds a stronger work force • Technical & non technical development • Enhances personal networking
• ACME’s acJviJes provide input in shaping policy & developing standards
Understandable
Essen7als
Core Message
Not boring Simple Easy Main facts
Streamline Clarity Link the dots
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q # 1
Have an objecJve
At the end of the presentaJon I want that______
Have an objecJve
Define Align
# 2
Have an objecJve
Define Align
TV test & Storyboard
# 3
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Have an objecJve
Define Align
TV test & Storyboard
Triple S
Audiences
Flickr/strupey
Audiences
Flickr/strupey
Return on Investment MarkeJng AcJviJes
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Statement Sta7s7c Story
# 4
The PowerPoint Paradox
1,300,000
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Have an objecJve
Define Align
Storyboard
Triple S Get Visual
Integrated Pest Management - the three step pest situation
assessment
In a first step we need to analyze info from scouting and pest identification. The second step is the cost benefit analysis, where we need to assess the control cost vs. damage cost. After that, we should in a third step determine the exact need for pest control.
Pest Situation Assessment: A 3-step approach
n Step 1: Analyze info from scouting and pest identification
n Step 2: Cost Benefit Analysis control cost vs. damage cost
n Step 3: Determine need for pest control
Pest Situation Assessment
3-step approach
Analyze info from scouting and pest identification
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Cost Benefit Analysis
control cost vs. damage cost
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Determine need for pest control
3 A picture says more than a 1000 words…
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…but… …but… …not every picture!
Full Use of ‘Real Estate’
Fancy Logo
Long title: Blablabla
Fancy Logo
Fancy Slogan: “we perform”!
This is your remaining
“real estate”
Fancy Logo
This should be your “real estate”
Rainy countries Rainy Countries
• Belgium • A lot of rain • More than the rest
ACME, Inc Passion to Perform
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Rainy Country
Fit to the message
Have an objecJve
Define Align
Storyboard
Triple S Get Visual
Full real estate
Fidng to message
De-‐Clueer
# 5
Have an objecJve
Define Align
Storyboard
Triple S Get Visual
Full real estate
Fidng to message
You
De-‐Clueer
This is a typical process slide that explains in great details things and serves at the same time as a hand out
There is a mission-critical need to fill these columns
Where is the logic in here?
Order Generation typicallly involcves two fragments
Data will have to be found so that hypothesis can be made
Summary We need to invest in ultra-light synergy based models Overall Focus Needs to
Be Changed
Phase 3 Step 2 Axis T
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Return on Investment
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Back-up : Savings 1 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 1000
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Touch Turn Talk
Ancient Statue & Repetitive Gesture Style
Have an objecJve
Define Align
Storyboard
Triple S Get Visual
Full real estate
Fidng to message
You
Touch
Turn
Talk
De-‐Clueer
What I have
• I have a dream
• I want to have it implemented asap
Martin Luther King, Jr
August 28, 1963
Passion for People
Audiences
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How to present complexity!
Lars Sudmann mail@lars-‐sudmann.com @LarsSudmann !