Uksg student experience with video 2015

16
Los Angeles | London | New Delhi | Singapore | Washington DC | Boston Great expectations: Student experience with video Elisabeth Leonard, MSLS, MBA Executive Market Research Manager [email protected]

Transcript of Uksg student experience with video 2015

Page 1: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

Great expectations:Student experience with video

Elisabeth Leonard, MSLS, MBAExecutive Market Research [email protected]

Page 2: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

Why?

• SAGE is launching video collections in 2015.• We want to know what students, faculty, and librarians

use video for so we can meet student, faculty, and librarian needs.

• We want to do research that informs us all.

Page 3: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

Methodology

• Literature review• Interviews with 9 students and 3 surveys with 1,673

students

Page 4: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

Demographics

• 42% from North America• 33% from Asia Pacific• 19% from Europe• Less than 1% from South America.

Page 5: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

Demographics

• Undergraduate students: 49% • Graduate or postgraduate students: 33%

Page 6: Uksg student experience with video 2015

It is shown in the classroom. (64%/62%)

To illustrate a point in a presentation. (18%/15%)

To understand course material (59%/59%)

To learn practical skills. (34%/28%)

To hear another point of view. (29%/28%)It is assigned from a

reading lists for classroom prep

(43%/27%)

Students and video

For extracurricular reasons.

Never watch videos (5%/4%)

It is assigned as supplemental (41%/30%)

Page 7: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

Generalizations

• Tend to watch 2-8 minutes• Easily bored/distracted, but want to learn• Looking for something just right• A large part of their educational experience has included

video• They actually say “flipped classroom”

Page 8: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

Where they find video

• YouTube (71% or 748 students)• Google search (45% or 470 students)• Class web page (43% or 455 students)• Library (32% or 332 students)

Page 9: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

What makes for ‘good’ video

• Engaging speakers• Relatable examples• Practical applications of theoretical concepts• Infographics, colorful visuals, or diagrams • Humor

Page 10: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

What makes for ‘bad’ video

• Monotone speakers• Wrong audience level • Not easily identified as relevant• Odd sounds or bad audio• Distracted speakers

Page 11: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

Streaming video & the library

Page 12: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

Page 13: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

How the library can communicate services to students

• Library website• Learning management system• Social media (including Facebook)• Email• Touch screens inside the library• Posters on bulletin boards near the entrance to the

library

Page 14: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

In their own words

• Send an email to my school/personal email address or pin it to the bulletin• Giving out only information for relevant services so that I would not

disregard all mails from the library thinking they are all just general mails.• Face to face initially would be nice.• I would rather they list it out on the website. I prefer words over videos.• Facebook page, website- short, snappy posts with links to more

information if required.• Don't tell me, especially don’t send me emails. If I want, I search myself. If

the library wants to inform students, just tell the lecturers to advertise it.• Send emails regarding open houses with FREE ITEMS

Page 15: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

What they want from libraries

• Neither faculty nor students think much about the library as a source for streaming video• But both could use the help

• Make it seamless and easy• And discoverable

Page 16: Uksg student experience with video 2015

Los Angeles | London | New Delhi | Singapore | Washington DC | Boston

Questions?

• Email [email protected]• White paper is available for free at

www.sagepub.com/repository/binaries/pdfs/StudentsandVideo.pdf