UK Department of Education intranet transformation case study w Erica Hodgson igf oct 2015

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Get IT Now that we’ve built it how do we get them to use it? Erica Hodgson IT/Digital transformation

Transcript of UK Department of Education intranet transformation case study w Erica Hodgson igf oct 2015

Get ITNow that we’ve built it

how do we get them to use it?

Erica HodgsonIT/Digital transformation

2 The Department

3 The culture

4 The complication

6.The challenge

Single  search  interface  Improved  core  relevance  ranks  the  best  search  results  more  frequently,  includes  new  

way  to  explore  informa=on  through  search  refinements.  

!  Basic  informa=on  on  the  Department’s  directorates  and  Execu=ve  Agencies  

!  Latest  news  ar=cles  and  upcoming  events  

!  Making  Policy,  a    guide  on  the  Department’s  methodology  to  develop  policy  

!  The  Knowledge,  provides  easy  access  to    approved  Departmental  briefing    informa=on  

!  Personalised  site  where  users  can  manage  and    publish  their  profiles,  including  interests,    areas  of  exper=se  

!  My  Status,  provides  an  update  on  user’s  current  status  !  Recent  Ac9vi9es,  a  personalised  view  of  user    recent  ac=vi=es  within  the  Knowledge  Management  environment  

!  When  accessing  a    user’s  profile,  one    can  see  a  personalised  list  of  people,  content,  sites  and  personal  details  that  you  have  in  common  

!  Offers  a  range  of  func=onality  to  increase  the  relevancy  of  content  and  for  users  to  comment  on  content  

!  Tags  enable  users  to  save  items  of  interest  and    connect  with  others  who  share  their  interests  

!  Noteboard  helps  users  express  their  thoughts  in  the  immediate  context  rather  than  having  to  move  to  email,  IM  or  phone  

!  Users  can  comment  on  the  news  and  start  a  discussion  about  the  ar=cle  

!  Provides  a  document-­‐centric  collabora=on  environment  where  user  can  create  sites,    with  restricted  access,  that  allow  to  store,  share  and  edit  documents  and  declare  records  

! Within  a  Workplace,  users  can  add  a  range  of  other  collabora=ve  features  such  as  discussion  boards,  surveys,  announcements,  wikis,  blogs  joint  calendars  !  Users  can  choose  to  keep  content  private  by  declaring  it  as  a  private  record  

Intranet   TeamSites  and    Records  

Management  

My  Site  

Collabora7ve  Content  Review  

User  

Content  search  

Provides  search  func=onality  similar  to  an  address  book  with  beOer  name  matching,  making  it  easier  to  

find  people  by  name,  =tle,  and  organisa=onal  structure  

People  search  

5. The Plan

8 The site

Marke=ng  

9 The first launch

10 The MarComm campaignContent  Editor   Accessibility  Representa4ve  

Policy  Maker  Service  User  

11 The WOW factor

“I am sure your team has had a hard slog of getting this up and running but I am sure it will help the

business once people are using it. I have already set up a lot on the system and I see lots of

potential there.”

“When my initial panic was over I was really impressed. It seems

much simpler than Prism and is easy to use‘”

"We needed a change. We've had the last one for so

long now"

“I think My Sites will be a really powerful asset to the department once people have

populated them correctly”

“I have completed My Site profile, which I actually enjoyed to my surprise”

“It’s user friendly and much less intimidating or confusing than Prism. It also looks much more up to date and the information is easier to get to – excellent!”

“I think everyone likes the look and layout”

“I really like the new intranet, it's great. I love the My Site section and the fact that I can

add colleagues and see when they are in the office, out of the office, where they are and when they are free when I hover over their

names, it's brilliant”

“Looks much better than the old intranet, thanks for showing me around, great training session”

12 The launch

13 The upgrade

BeOer  Policy  

Handbook  1/2  

The  Knowledge  1/2  

My  site  1/8  

My  site  2/8  

My  site  3/8  

Workplaces  2/2  

Business  change  

Marke=ng  

25 The tale of two launches

7 The Big Idea

Early  adopters   Early  majority   Laggards  Late  majority  Early  adopters   Early    majority  

Laggards  Late    majority  

26 The shift

27 The people

28 The method

Invisibles  Digital  by  Defaults  

SCS  

money  spent  on  engagem

ent  

profiles  

See  IT  Ask  IT  

Usual  suspects  

34 The reach

See  IT  Use  IT  Ask  IT  

See  IT  Ask  IT  

35 The end