UB Group

ANKUR BHATIA 91070ANKIT CHADHA 91068SOMSHUBRA PAL 91110SANDEEP AGRAWAL 91104DHRUV AGGARWAL 91078VISHAL SONI 91120

UB Group

Brand Quality Price

Kingfisher red 6.5 3277

GO AIR 5 3023

SPICE JET 5.5 3095

INDIGO 5.25 3051

JET LITE 5.75 4992

KINGFISHER CLASS 9 8747

JET AIRWAYS 7 6494

AIR INDIA 4 5954

KINGFISHER AIRLINES SPICE JET

Operating profit margin -10.49% 0.24 %

Net profit margin -27.43% -9.60 %

ROCE -3.68%. 13.28%

Financing

Brand Quality Price

Antiquity 8 520Royal Challenge

7 430Mc Dowells 5.5 190Director Special

6 180Romanov 7 290Bagpiper 4.5 190Kingfisher 6.5 50Royal Stag 6 300Celebration 4 220

Forecast for Whisky

Forecast for beer ( in Million Litres)

Strategy

HOW TO FINANCE OUR PROJECT????

Revenue Reserves Cash and Cash Equivalent

Debt Equity Ratio

United Breweries

1691 810 39 103

UB Holdings 398 1285 130 0.62

Kingfisher Airlines

5629 80 171 1.55

Sports Entities

The Strategy

Brand Equity

How and Why

• Force India – Renamed to touch Indian sentiments.

Brand Kingfisher promoted internationally

Even other brands like Whyte and McKay are promoted through the teams

All Eyes on Them

Consolidation

• Consolidating all entities under one roof

• First Corporate - Competitive advantage

• Presence in most popular sports – Mass Appeal

• Risk – Untested Market

Now What?

• CSR activities to show brand as socially active

• Buy 30% stake in Football club Birmingham City for around 15 mn pounds from Carson Yeung

• EPL viewership 700 million

• Turnover 49 mn pounds (‘07- ’08)