UAE Cosmetics Market Size, Share, Growth, Trend & Forecast 2025

MARKET INTELLIGENCE . CONSULTING

www.techsciresearch.com

UAE COSMETICS MARKET

2015 – 2025

FORECAST & OPPORTUNITIES

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Scope of ReportProduct of Interest (POI): Cosmetics Market

Review Period

2015 – 2018

Base Year

2019

Estimated Year

FY2020

Forecast Period

2021 – 2025

Year RangeCOSMETICS MARKET

UAE cosmetics market is expected to grow at a formidable rate during the forecast period. Increasingdemand from youth population, growing adoption of western culture & lifestyle and increasing numberof beauty salons are supplementing UAE cosmetics market. Moreover, increasing per capitaexpenditure on personal appearance coupled with growth in beauty and cosmetics market are someother factors, which are expected to propel demand for cosmetics in UAE over the next few years.

Market Segmentation

PRODUCT TYPE

• Skin Care

• Hair Care

• Bath & Shower Products

• Makeup & Color Cosmetics

• Fragrances & Deodorants

DISTRIBUTION CHANNEL

• Offline

• Supermarkets/Hyperm

arkets

• Exclusive Retail Stores

• Beauty Parlors/Salon

• Multi Branded Retail

Stores

• Online

REGION

• Sharjah

• Dubai

• Abu DhabiDEMOGRAPHY

• Male

• Female

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Table of Content

S. No. Contents Page No.

1. Product Overview

2. Research Methodology

3. Impact of COVID-19 on UAE Cosmetics Market

4. Executive Summary

5. Voice of Customer

6. UAE Cosmetics Market Outlook

6.1. Market Size & Forecast

6.1.1. By Value

6.2. Market Share & Forecast

6.2.1.By Product Type (Skin Care, Hair Care, Bath & Shower Products, Makeup & Color Cosmetics, Fragrances & Deodorants)

6.2.2. By Demography (Male, Female)

6.2.3.By Distribution Channel (Offline (Supermarkets/Hypermarkets, Exclusive Retail Stores, Beauty Parlors/Salon, Multi Branded Retail Stores), Online)

6.2.4. By Region

6.2.5. By Company

6.3. Market Attractiveness Index

7. UAE Skin Care Market Outlook


7.1.1. By Value


7.2.1. By Demography

7.2.2. By Distribution Channel

7.3. Pricing Analysis

8. UAE Hair Care Market Outlook

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Table of Content



8.1.1. By Value





9. UAE Bath & Shower Products Market Outlook


9.1.1. By Value





10. UAE Makeup & Color Cosmetics Market Outlook


10.1.1. By Value





11. UAE Fragrances & Deodorants Market Outlook


11.1.1. By Value


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Table of Content





12. Value Chain Analysis

13. Import & Export Analysis

14. Market Dynamics

14.1. Drivers/Opportunities

15.2. Challenges/Restraints

15. Market Trends & Developments

16. Policy & Regulatory Landscape

17. UAE Economic Profile

18. Competitive Landscape

18.1. Competition Outlook

18.2.Company Profiles (Company Details, Financials (As reported), Key Market Focus, Planned Investments, Pricing of Target Products, Market Positioning, SWOT Analysis)

19. Strategic Recommendations

20. About Us & Disclaimer

RESEARCH METHODOLOGY

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Research Methodology

✓ Identifying Key Opinion

Leaders

✓ Questionnaire Design

✓ In-depth Interviews

Data Collection

Developing List of Respondents

Formulating Questionnaire

Market Profiling

Data Validation

Data Analysis

In-depth secondary research was conducted to

determine top players in the UAE cosmetics market,

overall market size and segmental market size.

In order to conduct industry experts’

interviews, TechSci formulated a detailed

discussion guide.

List of industry players and industry

specialists was developed.

TechSci conducted interviews with

industry experts and industry players for data collection and

verification.

Data obtained as a result of primary and secondary research was

validated through rigorous

triangulation.

The data was scrutinized using MS-Excel, statistical

tools and internal proprietary database to obtain qualitative and

quantitative insights about the UAE cosmetics market.

Data

Collection

Data Filter

& AnalysisResearch &

Intelligence

Actionable

InsightsBusiness

Solution

Primary Research Desk Research Company Analysis

✓ Recent Developments

✓ Market Changing

Aspects/Dynamics

✓ Government Policies

✓ Conclusion

✓ Market Participants

✓ Key Strengths

✓ LinkedIn✓ TechSci Internal

Database

✓ Factiva✓ Hoovers

Paid Sources

✓ Company Websites✓ Company Annual

Reports✓ White Paper Study✓ Financial Reports✓ Investor

Presentations✓ Regulatory Body✓ Associations, etc.

Secondary Research

Primary Research

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Baseline Methodology

Our dedicated team of industry experts has monitored and analyzed various aspects of UAE cosmetics market. The team has analyzed the outlook of

various segments of this market, while considering the major influencing factors such as increasing adoption of western culture & lifestyle and

increasing number of beauty salons. The study includes market forecasting, which would enable our clients to take better decisions while planning their

strategy to achieve sustainability in UAE cosmetics market.

Methodology Followed for Calculation of Market Size:

• Market Size By Value: Market size, in terms of value, for the year 2019 was calculated based on information collected through exhaustive

secondary research and primary surveys, with various key opinion leaders/stakeholders, such as cosmetics companies, channel partners, market

influencers & end users, industry experts, and other industry participants.

• The team interviewed more than 15 – 20 cosmetics companies, 45 – 50 channel partners, 80 – 100 end users, and 15 – 20 industry experts and other

value chain stakeholders in UAE cosmetics market to obtain the overall market size from 2015 to 2019, which was validated by the Delphi technique.

Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size data during 2015-2019.

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• Respondents were asked about the current and future market growth rates, market shares by type, by demography, by distribution channel, by

region, by company. Removing the outlier responses, the geometric mean of growth estimates and supplier wise revenue shares generated across

various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further

triangulated from other stakeholders.

Methodology Followed for Calculation of Market Shares:

• Market shares by type, by demography, by distribution channel, by region, by company were calculated based on the responses received through

primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various segments

of cosmetics market. The final shares were calculated by taking the geometric mean of the responses gathered from key opinion leaders after

eliminating the outliers.

Methodology Followed for Forecasting:

• TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in

SPSS/Tableau Software.

• Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast UAE cosmetics

market, TechSci Research used various forecast techniques such as:

✓ Moving Average

✓ Time Series Analysis

✓ Regression Analysis

✓ Econometric and Judgmental Analysis

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TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the

impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the

figures compiled are only for the organized market including market share data.

Partial List of Companies Interviewed Key Secondary Sources

▪ Unilever Arabia Group

▪ Procter & Gamble

▪ Coty

▪ Chanel

▪ Dior

▪ Clinique

▪ Shiseido

▪ Estee Lauder

▪ LVMH

▪ World Bank

▪ TechSci Research Proprietary Database &

Knowledge Repository

▪ Company Annual Reports

▪ Industry Magazines

▪ Industry Reports

▪ News Dailies

▪ Credible Paid Databases

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Industry Brief

According to TechSci Research report, “UAE Cosmetics Market By Type, By Demography, By Distribution Channel, By Region, Competition Forecast &

Opportunities, 2025”, UAE cosmetics market is projected to cross $ 3 billion due to increasing disposable income and rising consumer consciousness

about their appearance. Younger generation in the UAE is especially much more into experimenting with new cosmetic products. Also, old age

consumers are generating demand for products that offer anti-wrinkle and anti-ageing benefits. Nowadays, men are becoming as much conscious

about their looks as women and are constantly looking for new options and product varieties specially made for men. A growing number of women in

the UAE are increasing opting for natural beauty products. The market for premium, organic, and natural products would continue to grow in the country

during the forecast period due to their proven benefits and rising consumer preference towards such products. Further, products with functional claims

such as sulphate free, silicone-free, and paraben-free would witness robust growth in sales over the next five years.

The UAE cosmetics market is segmented based on the type, demography, distribution channel, by region, and by company. Based on type, UAE

cosmetics market is segmented into Fragrances & Deodorants, Bath & Shower Products, Hair Care, Skincare, Makeup & Colour Cosmetics. In 2019,

Fragrances & Deodorants category held the largest share in the UAE cosmetics market due to the high usage of luxurious fragrances by both men &

women consumers. Also, prevalent culture in the UAE gives higher importance to fragrances than other cosmetics. Bath & Shower Products segment is

second largest segment due to regular usage of such products, rising awareness towards hygiene, increasing usage of premium bath products and

changed bathing style. Fragrances & Deodorants and Bath & Shower Products segments are anticipated to continue their dominance in the country’s

cosmetics market during the forecast period.

In 2019, women segment held the largest market share in the UAE cosmetics market due to availability of huge product varieties coupled with the

country’s women consumers spending more on premium & luxury brands. Though the women segment is expected to continue its dominance in the

country’s cosmetics market, the men segment is anticipated to witness faster growth during the forecast period. Based on the distribution channel, the

market is bifurcated into two categories i.e. Online and offline. In 2019, the Offline segment dominated UAE cosmetics market due to the easy

availability of a wide product range under one roof and prevalence of high-end shopping malls in the UAE. Also, consumers prefer expert guidance and

product recommendation while buying cosmetics offline. Offline distribution channel would continue to dominate the market during the forecast period

as well. However, the online channel is growing faster in the UAE, due to increasing home shopping trends, lack of time, busy lifestyle and availability of

a wide variety of product offerings online. Also, in 2020, due to the spread of COVID-19 pandemic, online channel became a highly preferred channel

by the consumers due to closure of malls and safety this buying medium offers. This trend will likely continue in the future as well due to the rising need

for enhanced convenience and safety among consumers.

Some of the leading cosmetics companies in UAE market Include L’Oréal, Shiseido, Unilever, Estée Lauder, Procter & Gamble, Coty, Chanel, Dior,

Guerlain, Clarins and Clinique, among others. “UAE cosmetics market is expected to continue growing over the next five years with increasing

consumer spending on cosmetics and rising research & development activities by leading cosmetics players. Cosmetics market in the UAE has

changed a lot in the recent times and consumers, especially the younger ones, are now willing to spend more and experiment with new cosmetic

products. In addition, increasing internet penetration and rising trend of fashion blogging is making people more aware about both new and existing

products, while making it easier for cosmetics product manufacturers to understand the consumer requirements. ” said Mr. Karan Chechi, Research

Director with TechSci Research, a research-based global management consulting firm.

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Sample Data - Snapshot

UAE Cosmetics Market Size, By Value (USD Million), 2015–2025F

5.00 6.00 7.00 8.00 9.00 10.00 11.00 12.00 13.00 14.00 15.00

2015 2019 2020E 2025F

By Value (USD Million)

CAGR By Value

XX%CAGR By Value

YY%

20%20%

20%

20%

20%

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20%

20%

20%20%20%20%20%20%20%20%20%20%20%

FY2015

FY2016

FY2017

FY2018

FY2019

FY2020E

FY2021F

FY2022F

FY2023F

FY2024F

FY2025F

Skin Care Hair Care Bath & Shower ProductsMakeup & Color Cosmetics Fragrances & Deodorants

UAE Cosmetics Market Share, By Product Type, By Value, 2015–2025F

UAE Makeup & Color Cosmetics Market Share, By Distribution Channel, By Value, 2015–2025F

50%50%

50%

50%

50%

50%

50%

50%

50%

50%

50%

50%50%

50%

50%

50%

50%

50%

50%

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50%

50%

2015

2016

2017

2018

2019

2020E

2021F

2022F

2023F

2024F

2025F

Offline Online

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Report Name: UAE COSMETICS MARKETFORECAST & OPPORTUNITIES

2015 – 2025

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About Us & Disclaimer

TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in number of areas

to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality reports. The proprietary forecasting

models use various analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and

global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich evaluation of the opportunities available in the

market.

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The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely, accurate or

complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers reliable and firsthand.

However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or omissions or for the results

obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this report. The information herein, together

with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market size and are strictly for client’s internal

consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.

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