U-Mass Dartmouth University: Fortune 500 and social media

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U-Mass Dartmouth University: The U-Mass Dartmouth University: The Fortune 500 and Social Media Fortune 500 and Social Media

Transcript of U-Mass Dartmouth University: Fortune 500 and social media

Page 1: U-Mass Dartmouth University: Fortune 500 and social media

U-Mass Dartmouth University: The Fortune U-Mass Dartmouth University: The Fortune 500 and Social Media500 and Social Media

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ClientsClients

Avenue Social Inc. is a full service Social Media Agency with over

5000 applications, Fan Pages and

Campaigns on the Social & Mobile platforms for brands

like Heineken, Sony, Universal and many

Fortune 500 companies.

We have a qualified team of over 250 professionals spread over 5 countries.

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U-Mass Dartmouth UniversityU-Mass Dartmouth University

Dartmouth’s Centre for Marketing Research examines the widespread use of social media social media

among US charitiesUS charities.

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How Fortune 500 use Social Media?How Fortune 500 use Social Media?

Fortune 500 Companies harness the power of Social Media for higher ROIROI and Brand AwarenessBrand Awareness

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U-Mass Researchers StudyU-Mass Researchers Study

56% 56% respondents use social media social media for marketing marketing strategystrategy.

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70%70%

indicated they utilize social media for active brand active brand monitoringmonitoring

U-Mass Researchers StudyU-Mass Researchers Study

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84% 84% term usage of

FacebookFacebook as successful.

U-Mass Researchers StudyU-Mass Researchers Study

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56% 56% reported Social Social Media Media to be pivotal for

business strategy business strategy in general.

U-Mass Researchers StudyU-Mass Researchers Study

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83% 83% of

Fortune 500Fortune 500 use “at least one “at least one of the social of the social media” media” sites.

U-Mass Researchers StudyU-Mass Researchers Study

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57% 57% use social social media media for active active recruitment recruitment & examination of potential new hires.

U-Mass Researchers StudyU-Mass Researchers Study

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31% 31% use FacebookFacebook

for information information exchange exchange between supply chain members and suppliers.

U-Mass Researchers StudyU-Mass Researchers Study

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27% 27% use

TwitterTwitter for vendor and supplier communication.

U-Mass Researchers StudyU-Mass Researchers Study

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93% 93% companies utilize Internet Internet videos, forum-style videos, forum-style message boardmessage board and bulletin boardsbulletin boards.

U-Mass Researchers StudyU-Mass Researchers Study

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U-Mass Researchers Study was a commissioned as a free

resource for start ups and small businesses by Avenuesocial.

Avenuesocial’s team helps countless business start and

expand their social media presence through custom

application development, media buying and campaign

management

Addendum: About Avenuesocial

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Avenuesocial Inc. is a social media agency that provides:

Facebook Application Development

Mobile Apps DevelopmentCommunity ManagementSocial Marketing

Strategies & Maintenance Campaign

Our ServicesOur Services

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Avenuesocial Inc.

Plug and PlayTech Center 440

North Wolfe Road Sunnyvale, CA

94085 – 3869

Phone: (510)-275-4485

Fax: (510)-943-5941

Email: [email protected]

Join us:

http://www.facebook.com/avenuesocial

Follow us:

http://twitter.com/avenuesocial1

Contact UsContact Us