Twitter and Instagram - WIU HR Training Session 2.16.16
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Transcript of Twitter and Instagram - WIU HR Training Session 2.16.16
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Source: Social Media Usage 2005-15, Oct. 8, 2015 www.pewinternet.org/2015/10/08/social-networking-usage-2005-2015/
Social Media Usage 2005-2015 65% of adults now use social networking sites—a nearly tenfold jump in the last decade • Young adults (ages 18–29) are the most likely to use social��� media – fully 90% do. • Racial and ethnic similarities: There are not notable��� differences by racial or ethnic group: 65% of whites, 65% of��� Hispanics and 56% percent of African-Americans use social��� media today.• Community differences: More than half of rural residents ��� use social media – Those who live in rural areas less likely��� than those in suburban/urban communities to use social media,��� a pattern consistent over the past decade. Today, 58% of rural��� residents, 68% of suburban residents, and 64% of urban��� residents use social
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Pew Research Center: www.pewresearch.org/about/
Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping America and the world. We conduct public opinion polling, demographic research, content analysis and other data-driven social science research. We do not take policy positions.
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Source: Demographics of Social Media Users, 8/19/15 www.pewinternet.org/2015/08/19/the-demographics-of-social-media-users/
Twitter… A “key social networking platform”
23% of adult internet users/20% of entire adult population Some 23% of all online adults use Twitter, a proportion that is identical to the 23% of online adults who did so in September 2014. Internet users living in urban areas are more likely than their suburban or rural counterparts to use Twitter. 3 in 10 online urban residents use the site, compared with 21% of suburbanites and 15% of those living in rural areas. Twitter is more popular among younger adults — 30% of online adults under 50 use Twitter, compared with 11% of online adults ages 50 and older.
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Source: www.pewinternet.org/2015/08/19/the-demographics-of-social-media-users/
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“The most popular tweet in the history of Twitter.”
“Celebrities on Twitter: ���30 Famous First Tweets”
— Mashable
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Twitter… FAIL!
“The communications director for the Internet giant that owns popular websites like Match.com, Dictionary.com, and Vimeo has been fired over ‘hateful statements’ in a tweet that came from her account.
The controversy erupted while Sacco was reportedly mid-flight with no Internet access.
A trending hashtag #HasJustineLandedYet and parody account @LOLJustineSacco quickly appeared on Twitter. A fake Facebook account under her name was also created, where a post links to www.justinesacco.com, which brings up a donation page for Aid for Africa.”
Source: ABC News “Woman Fired After Tweet on AIDS in Africa Sparks Internet Outrage” http://abcnews.go.com/International/woman-fired-tweet-aids-africa-sparks-internet-outrage/story?id=21298519
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Twitter… Recruiting, Course Promotion @ WIU
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Twitter… #WIU and #W1U
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The Anatomy of a Tweet
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The Anatomy of a Tweet
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Twitter… #hashtags
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Twitter… Retweets
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Twitter… Trends
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Twitter… via a mobile phone
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Twitter… Monitoring with Tweetdeck
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While there were no changes in overall usership on any site when comparing data from the fall of 2014 and the spring of 2015, a few social media platforms did see an increase in user engagement. The proportion of daily users on Instagram, Pinterest and LinkedIn increased significantly from 2014. …
Today, 59% of Instagram users are on the platform daily, including 35% who visit several times a day. This 59% figure reflects a 10-point increase from September 2014 when 49% of Instagram users reported visiting the site on a daily basis. Similarly, the proportion of Pinterest users who visit the platform daily rose from 17% in September 2014 to 27% in April 2015, while the proportion of daily users on LinkedIn increased from 13% to 22% over the same time period.
Source: Demographics of Social Media Users, 8/19/15 www.pewinternet.org/2015/08/19/the-demographics-of-social-media-users/
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Instagram — 28% of adult internet users/24% of en7re adult popula7on Some 28% of online adults use Instagram, a proportion that is unchanged from the 26% of online adults who did so in September 2014. Instagram continues to be popular with non-whites and young adults: 55% of online adults ages 18–29 use Instagram, as do 47% of African Americans and 38% of Hispanics. Additionally, online women continue to be more likely than online men to be Instagram users (31% vs. 24%).
Source: Demographics of Social Media Users, 8/19/15 www.pewinternet.org/2015/08/19/the-demographics-of-social-media-users/
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Source: Demographics of Social Media Users, 8/19/15 www.pewinternet.org/2015/08/19/the-demographics-of-social-media-users/
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https://ifttt.com/recipes
Automate… Instagram to Twitter with If This Then That
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https://ifttt.com/recipes
From Instagram to Twitter
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Instagram… via a mobile phone