TV Program Proposal

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CSR Discovery Program A Planet Diplomat’s Initiative 2015-2020 In collaboration with Securities & Exchange Commission of Pakistan & Federation of Pakistan Chamber of Commerce & Industry Research Partners CSR Forum Pakistan & Center for Policy & Management Production Partner Mediaology (Pvt) Limited Khairuddin Shadani Head of CSR Discovery Program Islamabad- Pakistan Mobile: +92 336 9626278 / +92 340 9862603 / +971 50 4978201 Land Line: +92-51-8316901-02 Fax: +92-51-2651888 Email: khair.shadani @gmail.com Web: www.csrdp.weebly.com

Transcript of TV Program Proposal

Page 1: TV Program Proposal

CSR Discovery Program

A Planet Diplomat’s Initiative

2015-2020

In collaboration with

Securities & Exchange Commission of Pakistan

&

Federation of Pakistan Chamber of Commerce & Industry

Research Partners

CSR Forum Pakistan

&

Center for Policy & Management

Production Partner

Mediaology (Pvt) Limited

Khairuddin Shadani

Head of CSR Discovery Program

Islamabad- Pakistan

Mobile: +92 336 9626278 / +92 340 9862603 / +971 50 4978201

Land Line: +92-51-8316901-02 Fax: +92-51-2651888

Email: khair.shadani @gmail.com Web: www.csrdp.weebly.com

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CSR Discovery Program

Overview

Initially it has been planned as regular research based international standard television

documentary series on corporate social responsibility to broadcast from leading channels. The

programs to include research reports, interviews, on ground surveys and policy and strategy level

discussions. As first initiative of its kind the program to deliver insights information on growing

corporate social responsibility linking business models with environmental, social and governance

commitments.

Government, Business Regulatory Organizations and Commercial Companies will highlight their

efforts in adopting best CSR practices and creating responsible businesses.

CSR Discovery Program is a Planet Diplomat’s international initiative aimed to create mass

awareness on corporate social responsibility in developing countries. Corporate Accountability

is an area of activity demarcated in Planet Diplomat’s organizational profile in United Nations

Department of Economic & Social Affairs (UNDESA).

Program Format

10 minutes documentary, airing time during the time band 4-7 P.M.

Airing on Monday, Tuesday, Wednesday (Every Week)

Special Reports on Commercial Companies CSR activities.

Interviews of CEOs / Directors/Stakeholders.

Stake holder discussion on CSR regulations, policies, strategies and outcome across the

country.

Comparison Reports on Model CSR initiative in Business hubs, like Dubai, Singapore,

Shanghai etc.

Reporting Format

Corporate philanthropy

Energy conservation

Environmental protection measures

Community investment and welfare schemes

Consumer protection measures

Welfare spending for under-privileged classes

Industrial relations

Employment of special persons

Occupational safety and health

Business ethics and anti-corruption measures

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CSR Discovery Program

National-cause donations

Contribution to national exchequer

Rural development programs.

Benefits of the Program

Showcasing corporate sector’s role in socio-economic development.

Creating goodwill for the stakeholders/companies.

New informative program for general public and business community particularly.

The program has a unique opportunity to create enormous amounts of awareness to

multiple demographics.

Corporate sector will receive equal exposure to CSR Initiatives and services for the

society.

Message of Chairman, FPCCI Standing Committee on CSR Karachi, Pakistan

Dear Mr. Khairuddin Shadani,

I am very pleased to learn about your activities and wish you good luck with your venture of

promoting the concept and practices of CSR in Pakistan. I am impressed by the meticulous

articulation of the CSR Discovery Program.

Being a Coordinator of District Chambers and Trade/Professional Associations, the FPCCI, on

the one hand interacts with its affiliates and, on the other acts as a bridge between private sector

and the government. Our well established communication channels are satisfactorily enabling us

to liaise throughout the country and across disciplines.

We shall be pleased to provide help in terms of interaction with the private sector.

Kind regards.

M. Siddique Sheikh, S.I.

Chairman

Standing Committee on CSR-FPCCI

The Federation of Pakistan Chambers of Commerce & Industry

Federation House, Main Clifton, Karachi

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CSR Discovery Program

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CSR Discovery Program

Package for Participant Companies - Rs. 2 Million

The package includes the following;

1) Complete production of 10 minutes documentary of international standard.

2) Airing in Aaj TV and Dawn News between the time band 4 PM to 7 PM.

3) Quarter page color advertisement in Daily Dawn and Daily Business Recorder.

4) 500 DVD Jackets.

5) 2 special news packages / report about the participant company in Dawn News and Aaj

TV.