Turnover FMCG + Fresh ( mio €)
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© GfK 2013 | Title of presentation | DD. Month 2013 1 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 1,500 1,600 1,700 1,800 1,900 2,000 2,100 2,200 2,300 2,400 2,500 2011 2012 2013 Turnover FMCG + Fresh (mio €) MAT growth ytd growth monthly growth 2.3 1.1 -0.9 GfK Belgian FMCG+Fresh Barometer – April 2013
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GfK Belgian FMCG+Fresh Barometer – April 2013. Turnover FMCG + Fresh ( mio €). How does the FMCG & FRESH market in April 201 3 evolve?. A calender effect of 3% is noticed in April 2013 because there was 1 shoppingday more compared to 2012. - PowerPoint PPT Presentation
Transcript of Turnover FMCG + Fresh ( mio €)
© GfK 2013 | Title of presentation | DD. Month 2013 1
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec1,500
1,600
1,700
1,800
1,900
2,000
2,100
2,200
2,300
2,400
2,500 2011 2012 2013
Turnover FMCG + Fresh (mio €)
MAT growth ytd growth monthly growth
2.3
1.1
-0.9
GfK Belgian FMCG+Fresh Barometer – April 2013
© GfK 2013 | Title of presentation | DD. Month 2013 2
MAT ytd month
3.55
3.9
Volume per trip
MAT ytd month
0.6 0.5
-4.4
Price effect
MAT ytd month
1.5
0.2
-1.8
Value per buyer
MAT ytd month
2.31.1
-0.9
Value
MAT ytd month
-2.0
-4.8-3.9
Purchase frequency
MAT ytd month
-0.5 -0.4
3.0
Calendar effect
MAT ytd month
1.4
0.0
-0.2
Volume effect
MAT ytd month
0.8
0.9 0.9Households
How does the FMCG & FRESH market in April 2013 evolve?
MAT ytd month
2.1%1.2% 1.0%
General Inflation
A calender effect of 3% is noticed in
April 2013 because there
was 1 shoppingday
more compared to 2012.
