TSS Water Poll Jan2010 Highlights

8/8/2019 TSS Water Poll Jan2010 Highlights

1/12

Pulse Survey on Water January 2010


2/12

2

Notes to Readers:

All figures in the charts and tables in this report are expressed in percentages, unless otherwise noted. Totals

may not add to 100 due to rounding or to multiple response options where numbers represent the percentage of respondents selecting

each option. In the case of stacked bar charts, white space typically represents the portion of respondents who either answered do

not know or did not answer at all (i.e., DK/NA).

Access to further details from our survey database is available to our subscribers on request.

The Sustainability Survey Research Program is a comprehensive, consultative research programdesigned to connect corporations with the insights of leading sustainability experts to help navigatethe increasingly complex business landscape of sustainability challenges and opportunities andmake a positive impact on the sustainability agenda.

The Pulse Survey on Water is the third in a series of polls conducted in 2009, designed to exploreexpert opinions on the critical issue of water resource degradation. The survey was developed jointlyby GlobeScan and SustainAbility, and fielded by GlobeScan between November and December 2009.

1,231 sustainability experts completed the on-line questionnaire. Respondents were drawn from:

corporate, governmental, non-governmental, academic/research, and service (e.g., consulting)organizations.

Experts surveyed span over 80 countries in Asia, Africa/Middle East, Europe, North America, LatinAmerica, Australia and New Zealand, and comprise a highly experienced respondent pool:

50 percent have more than ten years of experience working on sustainability issues.

33 percent have five to ten years.

16 percent have three to four years. Respondents with less than three years of sustainability experience have been excluded

from the results.

Methodology

Pulse Survey on Water


3/12

3

Profile of Respondents



4/12

4

Highlights from The Sustainability Survey



5/12

5

Highlights from TheSustainability Survey


Executive Summary

While conservation and efficient use are ranked as the most important aspects of the

problem, amulti-faceted approach is required to manage fresh water sustainably and

equitably.

The greatest perceived barriers to sustainable water management are government

policy and public understanding.

Experts have a strong preference for measures that reduce water demand over those

that increase water supply.

Experts put a high level of importance on companies understanding the full life-cycle

footprint of water for their products and services.

Changes across nearly all sectors of the economy are expected as a result of water

shortages.


6/12


7/12

7

2. Please rate the significance of each of the following barriers to the

sustainable and equitable management of fresh water globally.

The greatest perceived barriers to sustainable water

management are government policy and public understanding


*On a scale of 1 to 5, where 1 represents Not important at all and 5 represents Very important

The white space in this chart represents neutral ratings (3) and DK/NA.


8/12

8

4. Please rate the potential of each of the following policy measures to

sustainably alleviate water shortages, both in the short- and long-term.

Experts have a strong preference for policy measures that

reduce water demand over those that increase water supply


*On a scale of 1 to 5, where 1 represents Not important at all and 5 represents Very important



9/12

9

7. In your opinion, which statement most closely reflects the relationship

between the issues of water and energy?

Experts believe that the numerous strong linkages between

water and energy should be addressed in policy and strategy



10/12


11/12

11

10. Please rate the degree to which the following sectors will need to change their

operations or business models as a result of water shortages over the next 10 years.

Nearly all sectors of the economy will need to transform

over the next decade as a result of water shortages


*On a scale of 1 to 5, where 1 represents Not need to change at all and 5 represents Significant needto change



12/12

12

January 2010Project: 4791, GlobeScan

The annual Sustainability Survey reports from GlobeScan andSustainAbility are confidential and are provided for the sole

benefit of subscribers. Clients have agreed to respect the

proprietary nature of these reports, and will not release them to

any third party, to the public, or to the media. Nor will they be

reproduced, in whole or in part, without the written consent of

GlobeScan Incorporated or SustainAbility Ltd.

GlobeScan Incorporated

65 St. Clair Avenue East, Suite 900

Toronto, Canada M4T 2Y3Toronto: +1 416 962 0707

London: +44 20 7253 1450

San Francisco: +1 415 874 3154

www.GlobeScan.com

SustainAbility, Ltd.1638 R Street NW, Suite 301

Washington, DC 20009

Washington: +1 202 315 4150

London: +44 20 7269 6900www.sustainability.com

For more information, contact:

Chris Coulter, Vice President

GlobeScan

[email protected]

OR

Jeff Erikson, Vice PresidentSustainAbility

[email protected]

TheSustainability Survey Research Program

TSS Water Poll Jan2010 Highlights

Documents

Transcript of TSS Water Poll Jan2010 Highlights