Trust or Control ?
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Transcript of Trust or Control ?
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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IT Governance in SMEs: Trust or Control?
Jan DevosGhent University Association
Keywords: SMEs, Agency Theory, Control, Trust, Case Study, Positivism,
Co-authors:Prof. Dr. ir. H. Van Landeghem, UGent, Industrial Management
Prof. Dr. ir. D. Deschoolmeester, UGent, Vlerickschool for Management
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Small and Medium-Sized Enterprises
• Definitional problem – Bolton Committee defines an SME as:
1) one that has a relatively small market share,
2) one that is managed by its owners or part owners in a personalized way, not by an organized managerial structure and 3) one that is independent with the owners/managers having control of the activities of the business.
– U.S. Small Business Administration (Size Standard)depending on the industry of the SME
number of employees (<500) or the average annual receipts
independently owned and operated and not dominant in its field of operation
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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SMEs
• Definitional problem – Europe
– Singapore– New Zealand– Australia– Canada– ....
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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SMEs
Our Focus:
– Small companies (<<200)– Family owned and managed– Turnover < €20 million – Cross sectional – Small (domestic) markets and export
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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IT and SMEs
• Different economical, cultural and managerial environment (compared to corporate accounts) – Resource poverty (financial, knowledge, IT, ...) – Depend on external IT expertise– Low IT capabilities and practices– Central role of CEO (owner) – Slow adopters of IT
• Lack of relevant IS research in SMEs– Since 1978 (to august 2008): only 247 refereed A1-
publications (Devos, 2009; working paper)
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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IT Governance
• IT Governance (IT Governance Institute)
to direct IT endeavors, to ensure ITs performance meets the following objectives:
- for IT to be aligned with the enterprise and realize the promised benefits- for IT to enable the enterprise by exploiting opportunities and
maximizing benefits- for IT resources to be used responsibly- for IT related risks to be managed appropriately
“Placing IT on the agenda of the board” (W. Van Grembergen)
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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IT Governance and SMEs
• Outsourced IS Failure (OISF)– A lot of failures (Standish Group, 2007)
– Theorizing on failures (Lyytinen & Hirschheim, 1987; Sauer, 1993)
– OISF is a failure during an IS project in an outsourced environment and an IT Governance failure in SMEs (Devos et al, 2008)
• How and why do OISFs occur in SMEs?• IT Governance: Control or Trust ?
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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(Positivistic) Retrospective Multiple-case Study
Case Sector Turnover Staff Type of Project
Result Dispute Resolution
Rockit Textile €11.64 million 67 ERP No failure -
Woody Trading n.a. < 200 SDI Process Failure Litigation
Mach Manufacturing €12.75 million 146 ERP Expectation Failure Litigation
Bupo Software €475000 8 SD Process Failure Litigation
Dybo Trading €15.65 million 16 SDI Process Failure Litigation
Stones Manufacturing €31.25 million 200 ERP Expectation Failure ADR
Boxcars Service €5.00 - €20.00 million
10-30 DIS Expectation Failure ADR
Hero Service €4.00 million 5 SDI Escalation Failure Litigation
Cases has been selected where the phenomenon under investigation occurs
Ceteris paribus criteria: Outsourcing Project Management, SMEs, Missions Critical projects
Explanatory power of the cases
Research Methodology
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Mapping propositions and observations
Positivistic approach (Yin, Lee)
Research Methodology
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Theoretical Framework
Control
• Homo economicus• Agency theory• Opportunistic behavior
(moral hazard / adverse selection)
• Structured controls• Written contract
(outcome/behavior based)
Trust
• Social interactions• Shared moral values and
norms• Competence – Relational
trust• Trust levels and trust
building mechanisms• Psychological contract
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Theoretical frameworkAgency Theory
Principal = customer / determines the work
Agent = contractor: ISV (Independent Software Vendor) or ERP Implementor / undertakes the work
Contract =
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Theoretical framework(Inter)organizational trust
AgentOrganization
Principal Organization
A. Zaheer et al.
P2
P1
A1
Interorganizational Trust
Interpersonal Trust
A1 – Primary Boundary Spanner P1 – Primary Boundary SpannerP2 – Secondary Boundary Spanner
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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(Inter)organizational trust
Theoretical framework
Written Contract
Psychological Contract
Unexpected Changes
Structural Controls Trust
R. Sabherwal
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Theoretical framework
• Both theories are process theories• Discrete outcomes (may not occur even when
conditions are present)• Logical form with conditions as ‘necessary’ or
‘sufficient’ rather than ‘dependent’ and ‘independent’ variables
• Time is a crucial factor (trajectory of IS project)• Falsifiable propositions
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Propositions
P1 – An OISF must happen if there are no structured controls implemented
P2 – An OISF must happen if the contract is not outcome-based
P3 – An OISF must happen if (there are no structured controls implemented and the contract is not outcome-based)
P4 – An OISF must happen if (there is no trust between the principal and the agent)
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Table 2. Overview and summary of the case observations
Case Foam Case Woody Case Mach Case BupoPrincipal Manufacturer (plastic
foam) Trader (lumber) Trader and
manufacturer (veneered boards, ceiling coverings, wall planks)
ISV
Turnover €50 million n.a. €12.75 million €475000Staff 100 White collars
450 Blue collars146 (total) 8 white collars
IT Maturity CMM level 1 CMM level 1 CMM level 1 CMM level 1Application ERP + customizing ERP development ERP + customizing Office application
Cost Original: €644000Final: 1.290000
€372000 €90000 €50000
Litigation Yes Yes Yes YesType of contract Outcome-based Outcome-based Mixed Outcome-based
Structural controls in contract and in project Yes/Yes Yes/Yes Yes/No Yes/No
External consultancy No No Yes NoPrivate information (agent) Yes Yes Yes Yes
Private information (principal) Yes No Yes No
Hidden actions agent Yes Yes Yes YesHidden actions principal Yes No Yes No
Adverse selection No No No YesProspect framing Positive Positive Positive -Vendor lock Yes No No NoLack of commitment (agent) No Yes Yes Yes
Lack of commitment (principal) No No No No
Level of trust Deterrence Deterrence Deterrence Deterrence Trust deterioration Yes Yes Yes YesTrust-building mechanism No No No No
Observations
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Table 2. Overview and summary of the case observations (cont.)
Case Dybo Case Stones Case Boxcars Case HeroPrincipal Trader and
manufacturer (lumber)
Manufacturer (stones, street furniture)
Dealer in cars Contractor (waste removal)
Turnover €15.65 million €31.25 million n.a. n.a.Staff 16 (total) 80 white collars
120 blue collars- 5
IT Maturity CMM level 0 CMM Level 2 CMM level 1 CMM level 0Application ERP development ERP + customizing DIS + customizing Office and DB
application development
Cost €50000 €750000 60x€75000 €75000Litigation Yes No (dispute) No (disputes) Yes Type of contract Mixed Behaviour-based Mixed Outcome-based
Structural controls in contract and in project No/No Yes/Yes Yes/Yes Yes/No
External consultancy No No Yes NoPrivate information (agent) Yes Yes Yes Yes
Private information (principal) No No No Yes
Hidden actions agent No Yes Yes NoHidden actions principal No No No No
Adverse selection No Yes Yes NoProspect framing - Positive Positive PositiveVendor lock Yes Yes Yes NoLack of commitment (agent) No No No No
Lack of commitment (principal) Yes No Yes Yes
Level of trust Deterrence Knowledge Deterrence Deterrence Trust deterioration Yes No No YesTrust-building mechanism No No No No
Observations
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Discussion
Structural controls
OISF can be avoided without structural controls (P1)
Outcome based contract
OISF can be avoided without outcome-based contract (P2)
Structural controls AND Outcome based contractOISF can be avoided without structural controls and outcome-based contract (P3)
TrustAn OISF happens if there is no trust (P4)
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Conclusions
- Trust seems to be more important than structural controls and outcome based contracts in SMEs
- Strong descriptive power of Agency theory- Trust and control are may be not rivalry theories- SMEs are different ?
family-owned and CEO centric
- IT Governance phenomena are complex
What about fairness, intuition and empathy ?
IFIP 8.2 - CreativeSME – 2009, © J. Devos
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Questions ?