Tripresso - We watch whole trip , you save best memory
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Transcript of Tripresso - We watch whole trip , you save best memory
Simplifying the way of people exploring the world
Tripresso
Jerry Hung 2014.05
Trip, what’s the meaning for you ?
The market we focus
Trip, what’s the meaning for you ?
But lots of preparing…
Needed the most …..
Needed the most …..Needed the most …..
That’s why they select packaged tour
That’s why we focus on packaged tour first
The situation customer faces ….
Source : 交通部觀光局 Jan/2014 , 雄獅、東南、可樂、燦星、易遊網
+2000114 家綜合旅⾏行社+2213家甲種旅⾏行社
Source : 交通部觀光局 , Jan/2014
Source : 雄獅、東南、可樂、燦星、易遊網, summary by Tripresso 2013
+500 unique trips to JP for cherry blossom viewing in April &May
3items most agent offers to help to filter trips
0No quantitive evaluation, no comparison mechanism
select agent
narrow down
candidates
compare trip
Current !process
• search agent!• check availability!• check reputation
• select 3 agents
• poor filter !• repeatedly check
tour detailed info • 1 agent has 10 tour in destination !• taking 5 min/per tour for detailed !• pick up 3 tour to compare!
• key in excel !• check real feedback
• taking 10 min to key in excel!• taking 5 min for each hotel/scene
feedback!• 3 hotel/ 3 scene per day!
20 min 150 min 435 min
Tripresso - Business model
Tripresso - value proposition
TripressoWe guard whole trip , you save best memory
TripressoWe guard whole trip , you save best memory
Find fitted trip Saving issue immediately
Feedback !&!
Rewards
The mechanism to deliver value
Find fitted trip
Unpack & disassemble to elementsGathering complete tour itinerary
Unpack & disassemble to elements
Unpack & disassemble to elementsScreen trip based on your demand
Guidance to help to choose
+ Real customer experience..
+ Preference : Scene property
+ Preference : tight v.s relaxed schedule
Find a fitted trip with less effort
Platform!itinerary gathering
Filter!Fit demand
�!Rank!Preference
select agent
narrow down
candidates
select trip
The quantitative value proposition
• Tour comparison!• Quantitative evaluation &
ranking
Current !process
• search agent!• check availability!• check reputation
• select 3 agents
• poor filter !• repeatedly check tour
detailed info • 1 agent has 10 tour in destination !• taking 5 min/per tour for detailed !• pick up 3 tour to compare!
• key in excel !• check real feedback
• taking 10 min to key in excel!• taking 5 min to check hotel/scene
feedback for each!• 3 hotel/ 3 scene per day!
20 min
5 sec*
150 min
55 min
• Smart & variety filter!• More quantitive values
• taking 5 min to adjust filter !• taking 5 min/per tour to check 10
recommend tour Using Tripresso
• 1 search cross 12 agents
* under 70% coverage
435 min
5 sec
Find fitted trip Saving issue immediately
Feedback !&!
Rewards
We listen and response during the trip
Saving issue immediately
Find fitted trip Saving issue immediately
Feedback !&!
Rewards
We value your opinions
Feedback !&!
Rewards
Tripresso - Business model
A channel offers effortless experience
Fitted trip - segment & lower dispute
Reduce communication cost
A platform creates values for both sides
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Trip + espresso Simplifying the way of people exploring the world