Trip ComposerLEAN CANVAS BUSINESS MODEL

tripcomposer.netALL-IN-ONE TRAVEL PLANNING PLATFORM

Problem

1.Plan travels faster

• Choose a destination

• Estimate costs

• Search info(tickets, connections, itineraries, tourist info etc.)

2.Get quality itinerary

• See more – pay less

• Best fit(location, children friendly etc.)

Independent travelers want to:

Customer segmentsIndependent leisure travelers

1.Yong adults

• 18-24 years

2.Adults without children

• 24-44 years

3.Family travelers

• 24-50 years

SolutionCreate a new travel planning tool with the next features:

• Add any files, links, images to your trip

Website as a Notepad +

Metasearch engine

• Drag & drop/Autocomplete

• Trip is organized as a time-based itinerary

Min actions –Max usability

• Return relevant results based on the user’s profile

Search results are unique for

each user

Unique Value PropositionWhy we are different

• No need to open 20 web pagesPlan on one

page

• Autofill of boring “From-To” forms or dates

Save your time

• Accommodation and tickets according your preferences/needs

Search results specific to

you

Unfair AdvantageCan not be copied or easily achieved

1.Low cost2.Unique

algorithms

Development in Ukraine

Relevant search

ChannelsPath to customers

1.Social networks

3.Word of mouth

4.Travel events

promotion

2.SEO

Key MetricsKey activities we measure

1.Customer Acquisition Cost

2.Conversion Rate

3.Revenue

Revenue StreamsHow do we plan to earn money

Affiliate programs with OTA’s

• Metasearch model

Direct sales via GDS

• tickets/hotels/car etc.

Cross-sales relevant to travel

• e.g. sport & tourism goods

Advertisement

• Context ADs

Cost StructureMinimal

Total Cost $40k/6 months

Hosting

• $500/month

Dev Team

• $5K/month

API’s

• $5K/year

Marketing

• $1K/month

tripcomposer.netALL-IN-ONE TRAVEL PLANNING PLATFORM