Travel & Tourism Brochure
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Transcript of Travel & Tourism Brochure
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Travel & Tourism
Marketing
London Centre of Marketing (LCM) • Foundation Diploma in Travel & Tourism
Marketing • Professional Diploma in Travel & Tourism
Marketing • Graduate Diploma in Travel & Tourism Marketing
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About LCM
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London Centre of Marketing is an
International Awarding Body committed
to providing high quality global
education, training and consulting
services which raise performance
standards for business, encourage
lifelong learning and provide professional
status for individuals. Working in close
partnership with commerce, government,
education providers, international
development agencies and its’ own
professional membership, London Centre
of Marketing has built an enviable
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reputation for excellence based on global
standards and integrity.
London Centre of Marketing is recognised
as an Awarding Body by the Office of the
Qualifications and Examinations Regulator
(Ofqual). Ofqual is the new regulator of
qualifications in England and currently
operates as part of the Qualifications and
Curriculum Authority (QCA).
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Foundation Diploma in Travel & Tourism Marketing
This qualification provides
candidates with detailed information
on the subject area. The qualification
focuses on areas such as tourism
management, personnel
management and social marketing.
Candidates will be able to increase
their understanding and knowledge
of the subject area.
Candidates must attempt a minimum
of four modules in total. Three
modules are mandatory and the
candidate must complete at least one
of the two optional modules
successfully before the Award can be
issued.
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Course Module
In addition to the compulsory and
optional modules, students should
also pick either German or French
language course. This course is
provided in order to enhance the
prospects of employment for the
students in any part of the world.
• Social Marketing
• Tourism Management
• Personnel Management
• Integrated Marketing Comm.
• Brands & Branding
• German or French
Entry Requirements
This diploma is open to anyone who has
completed GCE O' Level, GCSE or 10th
grade.
Tuition Fee
€3650 for full course
Course Duration
12 months
Hours of Supervised Study
16 per week according to the course
timetable (students are expected to study
in their own time too)
Assessment
This course will be assessed through examinations for each individual subject.
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Course Structure
In addition to the compulsory and optional modules, students should also pick either German or French language course. This course is provided in order to enhance the prospects of employment for the students in any part of the world.
After the Course
On successful completion of this qualification students have the following options: Professional Travel & Tourism diploma is highly respected in the industry and students can land a job at middle level in travel & tourism industry (airlines, hotels, restaurants, events management, etc.) Students can progress onto studying Graduate Diploma in Travel & Tourism. Students can enter directly into the second year of Bachelors degree at one of many British universities LCM has agreements with.
Professional Diploma in Travel & Tourism Marketing
Overview
This qualification looks at more specific areas within tourism and its relationship with marketing. The qualification focuses on areas such as public relations, business law and events management. Candidates will increase the depth of their knowledge and understanding of the subject areas and learn how to cope with complex situations. Candidates must attempt a minimum of four modules in total. Three modules are mandatory and the candidate must complete at least one of the two optional modules successfully before the Award can be issued.
• Public Relations • International Business Law • Events Management
• Services Marketing • Corporate Comm. • German or French
Entry Requirements
Candidates must have completed
the Foundation Diploma in Travel &
Tourism Marketing, GCE A' Level
or Higher Secondary School
Tuition Fee
€3750 for full course
Hours of Supervised Study 16 per week according to the course timetable (students are expected to study in their own time too) Assessment This course will be assessed through examinations for each individual subject.
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Graduate Diploma in
Travel & Tourism Marketing
Overview
This course is designed to provide candidates with specialist high-level knowledge in the areas of marketing and tourism. The qualification focuses on areas such as international marketing, strategic marketing management and entrepreneurship, equipping candidates with the knowledge and skills necessary for more senior marketing and tourism management positions.
Course Structure
Candidates must attempt a minimum of four modules in total. Three modules are mandatory and the candidate must complete at least one of the two optional modules successfully before the Award can be issued. In addition to the compulsory and optional modules, students should also pick either German or French language course. This course is provided in order to enhance the prospects of employment for the students in any part of the world.
• International Marketing • Strategic Marketing
Management • Entrepreneurship • Business-to-Business Marketing • Internet Marketing • German or French
Entry Requirements
Candidates must have completed the Professional Diploma in Travel & Tourism Marketing, Bachelors degree or equivalent.
Tuition Fee
€3850 for full course
Course Duration
12 months
Hours of Supervised Study
16 per week according to the course timetable (students are expected to study in their own time too)
Assessment
This course will be assessed through examinations for each individual subject.
After the Course
On successful completion of this qualification students have the following options:
• Professional Travel & Tourism diploma is highly respected in the industry and students can land a job at middle level in travel & tourism industry (airlines, hotels, restaurants, events management, etc.)
• This qualification will equip the students with entrepreneurial skills and diploma holders can start their own business in travel & tourism industry.
• Students can progress onto studying Masters degree in Travel & Tourism.
For further details contact: Tel: +420-226258130 Email: [email protected] Website: www.uceu.cz