TRANSIT SHELTERPUBLIC ART POSTERS

Re-Imagining Wayfinding

Project Description

Our Transit Shelter Posters are the public art part of the Art-ists Walking Home project Re-Imagining Wayfinding (2013). Based on our extensive, community-engaged research throughout 2012, we found that people and their activities should be the key considerations in urban life and planning, and decided the very wayfinders we witnessed in our explo-rations should be represented centrally in our art work. How the public adapts to their environment to find their directions guided our design process. Of the 31 amazing posters we designed for the project, 15 were installed around the City of Vancouver during the exhibition (autumn 2013), and again at the Roundhouse Community Centre in January of 2014. The entire series was displayed digitally in the 221A gallery during the exhibition.

Transit Shelter

Partnership:

Advertising Program

The City of Vancouver’s Transit Shelter Advertising Program offers free access to high-profile transit shelter advertising space to not-for-profit arts, culture, and community service organizations which provide free programming for the public.

City of Vancouver Cultural Services

City of Vancouver Public A

rt Program

Research

• day/night• poster size, shelter size • infrastructure

Inspirations

• different public behavior, actions• public space, Yaletown specific• focus on silhouette figures• full scale bodies

Design C

oncept

Design Process: Im

age Rendering

Design Iteration

Design Elem

ents : ColourBlack

c : 0 m: 0 y : 0 k : 100

Red

c : 0 m: 100 y : 100 k : 0

Design Elem

ents : Font

Helvetica

LightLight ObliqueRegularObliqueBoldBold Oblique

Final Design

Final Series

Design M

ockup

• public artwork/advertisement

• trigger the imagination of the viewer

• street experience in Yaletown

• Wayfinding embodied in ourselves