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143 Journal of Research Methodology, Volume 25, Number 2 (May-August 2012) ¡¢¡w¡} ² ² Üz¡|z TPBS’s Happiness and Quality Workplace: A Development of Indicators and Causal Relationship Model * Shotiga Pasiphol 1 ABSTRACT The purposes of this research were: 1) to synthesize the indicators of happiness and quality workplace of the Thai Public Broadcasting Service—TPBS, and to analyze casual factors toward the TPBS’s happiness and quality workplace, 2) to develop the research instrument and criteria for measuring situation of the TPBS’s happiness and quality workplace, and 3) to study situation of the TPBS’s happiness and quality workplace. The research were conducted in three stages. First, the researchers synthesized the happiness and quality workplace indicators of the TPBS. Second, the researchers developed the research instrument and criteria for measuring situation of the TPBS’s happiness and quality workplace. Third, the researchers used this instrument from the second stage to study situation of the TPBS’s happiness and quality workplace. Samples were personnels who worked at the TPBS in 2011. Descriptive statistics including frequency, percentage, mean, and standard deviation and inferential statistics including t-test, ANOVA, path analysis (LISREL) and discriminant analysis were used to analyze the quantitative data. A content analysis was performed to analyze the qualitative data. Conclusion 1. The findings from synthesis of indicators to develop the instrument for measuring situation of the TPBS’s happiness and quality workplace found that context, input, and process were the three factors (including thirteen indicators) of the organizational characteristics which influenced happiness and quality workplace. Furthermore, the TPBS’s happiness and quality workplace was measured by two main factors was employee happiness factor consisted of eight indicators, and another was organization quality factor consisted of five indicators. 2. The research instrument was a 1-5 rating scale with 78 items. All items were examined and validated for content and construct validity. The reliability of this instrument was high (r = 0.728-0.929). The medians were used as the criteria to evaluate the TPBS’s happiness and quality workplace. 3. The study of situation of the TPBS’s happiness and quality workplace found that organization characteristic, employee happiness, and organization quality factor all had mean scores at a medium level. The result could be analyzed in detail as follows: 1) According to the result of path analysis, organizational characteristic factors which influenced the TPBS’s happiness and quality workplace fitted well with empirical data. Organizational characteristics send highly positively and directly effect on the TPBS’s happiness and quality workplace. Three high cause indicators were (1) organizational cultures, (2) job type, and (3) systematic approach to management. Moreover, the important indicators of happiness and quality workplace were worklife quality (output happiness subfactor), loyalty to organization (impact happiness subfactor), work effectiveness (output quality subfactor), organization progression (impact quality subfactor). 2) According to the result of discriminant analysis, the study found that there were the group of variables could discriminate the result in two main groups: (1) happy personnel in a quality organization, (2) unhappy personnel in a non-quality organization. Five high discriminanting variables ranked from highest to lowest were (1) personal characteristics, (2) job types, (3) organizational culture, (4) organization stability and prosperity, and (5) systematic approach to management. Keywords: Happiness and Quality Workplace, Causal Relationship, Model Indicator * This research work was supported by Thai Public Broadcasting Service. 1 Department of Educational Research and Psychology, Faculty of Education, Chulalongkorn University, Bangkok 10330. E-mail: [email protected]

Transcript of TPBS’s Happiness and Quality Workplace: A … Thai Public Broadcasting Service—TPBS, ......

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Journal of Research Methodology, Volume 25, Number 2 (May-August 2012)

TPBS’s Happiness and Quality Workplace: A Development of Indicators and Causal Relationship Model*

Shotiga Pasiphol1

ABSTRACT

The purposes of this research were: 1) to synthesize the indicators of happiness and quality workplace of the Thai Public Broadcasting Service—TPBS, and to analyze casual factors toward the TPBS’s happiness and quality workplace, 2) to develop the research instrument and criteria for measuring situation of the TPBS’s happiness and quality workplace, and 3) to study situation of the TPBS’s happiness and quality workplace. The research were conducted in three stages. First, the researchers synthesized the happiness and quality workplace indicators of the TPBS. Second, the researchers developed the research instrument and criteria for measuring situation of the TPBS’s happiness and quality workplace. Third, the researchers used this instrument from the second stage to study situation of the TPBS’s happiness and quality workplace. Samples were personnels who worked at the TPBS in 2011. Descriptive statistics including frequency, percentage, mean, and standard deviation and inferential statistics including t-test, ANOVA, path analysis (LISREL) and discriminant analysis were used to analyze the quantitative data. A content analysis was performed to analyze the qualitative data.

Conclusion

1. The findings from synthesis of indicators to develop the instrument for measuring situation of the TPBS’s happiness and quality workplace found that context, input, and process were the three factors (including thirteen indicators) of the organizational characteristics which influenced happiness and quality workplace. Furthermore, the TPBS’s happiness and quality workplace was measured by two main factors was employee happiness factor consisted of eight indicators, and another was organization quality factor consisted of five indicators.

2. The research instrument was a 1-5 rating scale with 78 items. All items were examined and validated for content and construct validity. The reliability of this instrument was high (r = 0.728-0.929). The medians were used as the criteria to evaluate the TPBS’s happiness and quality workplace.

3. The study of situation of the TPBS’s happiness and quality workplace found that organization characteristic, employee happiness, and organization quality factor all had mean scores at a medium level. The result could be analyzed in detail as follows:

1) According to the result of path analysis, organizational characteristic factors which influenced the TPBS’s happiness and quality workplace fitted well with empirical data. Organizational characteristics send highly positively and directly effect on the TPBS’s happiness and quality workplace. Three high cause indicators were (1) organizational cultures, (2) job type, and (3) systematic approach to management. Moreover, the important indicators of happiness and quality workplace were worklife quality (output happiness subfactor), loyalty to organization (impact happiness subfactor), work effectiveness (output quality subfactor), organization progression (impact quality subfactor).

2) According to the result of discriminant analysis, the study found that there were the group of variables could discriminate the result in two main groups: (1) happy personnel in a quality organization, (2) unhappy personnel in a non-quality organization. Five high discriminanting variables ranked from highest to lowest were (1) personal characteristics, (2) job types, (3) organizational culture, (4) organization stability and prosperity, and (5) systematic approach to management.

Keywords: Happiness and Quality Workplace, Causal Relationship, Model Indicator

* This research work was supported by Thai Public Broadcasting Service.1 Department of Educational Research and Psychology, Faculty of Education, Chulalongkorn University,

Bangkok 10330. E-mail: [email protected]

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Journal of Research Methodology, Volume 25, Number 2 (May-August 2012)

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