TOURISM MARKETING INC. - Visit Barbados
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TOURISM MARKETING INC. TOURISM MARKETING INC. MAY 2019 PRELIMINARY VISITOR ARRIVALS REPORT
Transcript of TOURISM MARKETING INC. - Visit Barbados
TOURISM MARKETING INC.
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TOURISM MARKETING INC.
MAY 2019 PRELIMINARY VISITOR ARRIVALS
REPORT
TOURISM MARKETING INC.
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EXECUTIVE SUMMARY
Stay-over Arrivals
January to May
In-house figures have shown that Barbados attracted some 324,551 stayover visitors for the period January to May 2019.
This represented a favourable increase of 4.1% or 12,907 more visitors when compared to the corresponding period of 2018.
Germany grew by 9.9% followed by Central & South America with 9.7%. The United Kingdom and the United States saw
growth of 9.6% and 7.5% respectively. Other Caribbean also showed growth with a 2.2% increase in arrivals.
Other Europe, Canada and Trinidad & Tobago registered declines during this reporting period of 9.6%, 5.2% and 3.5% respectively.
Performance (May)
During May 2019 some 50,720 visitors travelled to Barbados. This total represented an increase of 0.9% when compared
to May 2018.
The United States was the top producer of arrivals to Barbados with a 36.7% market share. A total number of 18,600
arrivals were registered resulting in an increase 17.8% over 2018.
The United Kingdom followed contributing 29.9% of business with 15,178 arrivals for the reporting month.
Canada followed contributing 10.6% of the business. There was an increase of 3.9%, with 5,359 arrivals being recorded.
Some 2,530 arrivals were recorded from Trinidad and Tobago and 6,380 arrivals from the Other Caribbean territories.
There was a decrease in arrivals out of Trinidad and Tobago (21.2%), while the other territories also saw an increase of 0.6%.
The European market contributed 2.8% of the overall total of visitors to Barbados. Some 360 arrivals were recorded from
Germany and 1,036 arrivals from the other European territories, resulting in a decrease of 19.9% from Other Europe and a
decrease of 41.5% in German visitors.
Central & South America contributed 1.4% of the total visitor count during the period under review. Visitor traffic from this
market increased (+16.5%) compared with May 2018, registering 707 arrivals.
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EXECUTIVE SUMMARY
Cruise
January to May
Overall, the Bridgetown Port welcomed cruise 361,174 arrivals during the period January to May 2019, down from the cruise
368,635 arrivals recorded during the corresponding period of 2018; a decrease of 2%. There was a decrease in the number
of cruise ship calls to Barbados when compared with the corresponding period of 2018. Cruise calls moved from 267 during
2018 to 250 during 2019.
Performance (May)
During the month of May 2019, the total cruise arrivals at the Bridgetown Port fell by 3% and registered 50,720 arrivals.
Cruise calls to the Bridgetown Port fell from 13 calls during the month of May 2018 to 7 calls during the month of May 2019.
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TOURISM MARKETING INC.
ARRIVALS BY MAJOR MARKETS
MAY 2019
2017 2018 2019
JANUARY - MAY 2019
2017 2018 2019
TOURISM MARKETING INC.
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TOURISM MARKETING INC.
MARKET SHARE BY REGION
UNITED STATES37%
UNITED KINGDOM30%
OTHER CARIBBEAN13%
CANADA10%
TRINIDAD & TOBAGO
5%
OTHER EUROPE2%
CENTRAL & SOUTH AMERICA
1%
OTHER1%
GERMANY1%
MAY 2019 MARKET SHARE
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CRUISE ARRIVALS AND CALLS
16
13
7
0
2
4
6
8
10
12
14
16
18
201002020020300204002050020600207002080020900210002110021200
2017 2018 2019
MAY
TOTAL ARRIVALS TOTAL CRUISE CALLS
299
267
250
220
230
240
250
260
270
280
290
300
310
340000
350000
360000
370000
380000
390000
400000
410000
2017 2018 2019
JANUARY-MAY
TOTAL CRUISE PASSENGERS* TOTAL CRUISE CALLS
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TOURISM MARKETING INC.
STAY-OVER & CRUISE ARRIVALS BY MAJOR MARKETS
* NUMBER OF CRUISE SHIP PASSENGERS WHO DID NOT PERMANENTLY DISEMBARK IN BARBADOS
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TOURISM MARKETING INC.
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STAY-OVER ARRIVALS BY QUARTER
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TOURISM MARKETING INC.
STAY-OVER ARRIVALS BY RESIDENCE
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