Top Social TV Ads - Week of July 2 - Bluefin Labs

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Sun Drop Subway Mountain Dew Coca-Cola Skiles Geico McDonald's Pop-Tarts Lile Caesars Google 1 2 3 4 5 6 7 8 9 10 # Tweets Top 10 Brands (7/02 - 7/08) Tweets About Commercials Week-Over-Week % Change # Earned Impressions 24,837 +1395% 1.4M 4,799 +19% 259K 3,879 +264% 223K 3,801 +108% 244K 3,681 +707% 263K 3,500 +7% 263K 3,483 +9% 821K 3,526 -22% 138K 3,337 -1% 137K 2,778 -20% 464K Rank Brand Social TV analytics, powered by

description

The top 10 brands in social TV for the week of July 2, 2012. Each week Bluefin Labs posts to their blog (www.bluefinlabs.com/blog) the top 10 brands whose commercials received the most Tweets. The data includes the week-over-week % change in Tweets and the total potential earned impressions (sum of the followers for each Tweet).

Transcript of Top Social TV Ads - Week of July 2 - Bluefin Labs

Page 1: Top Social TV Ads - Week of July 2 - Bluefin Labs

Sun Drop

Subway

Mountain Dew

Coca-Cola

Skiles

Geico

McDonald's

Pop-Tarts

Lile Caesars

Google

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2

3

4

5

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7

8

9

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# Tweets

Top 10 Brands (7/02 - 7/08)Tweets About Commercials

Week-Over-Week % Change

# Earned Impressions

24,837 +1395% 1.4M

4,799 +19% 259K

3,879 +264% 223K

3,801 +108% 244K

3,681 +707% 263K

3,500 +7% 263K

3,483 +9% 821K

3,526 -22% 138K

3,337 -1% 137K

2,778 -20% 464K

Rank Brand

Social TV analytics, powered by