Top 8 Reason We Need MASC 425
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Transcript of Top 8 Reason We Need MASC 425
TOP 8 REASONS WE NEED MASC 425T.A. Presentation by Jasmyn Snipes
1. YOU NEED RESEARCH IN PRIt’s the first step in the PR process
Even if you aren’t doing campaigns, you’ll still need research
No matter which area you work in, you’ll need researchHospitality/Events/Entertainment - Searching people and venues
Sports - background research, interviews
Fashion - Current Trends
Technology - Trends
Medical - background
2. YOU'LL HAVE TO DO IT ALL AGAIN IN CAMPAIGNS
3. SKILLS LOOK GOOD TO EMPLOYERS
4. REINFORCES TEAMWORK
“Team work = dream work.”You have to work with people in real world
Teaches you how to communicate with each other
You get more work done
You will be more successful with a team
5. ALLOWS YOU TO WORK WITH THE COMMUNITY How to find service learning clas
ses
6. TEACHES TIME MANAGEMENT AND ORGANIZATION
Part of teamwork
Have to be organized Keep a calendar/agenda
Work on Google Docs
Set Due Dates for yourself and your team
Managing TimeGive yourself time
Don’t wait until last minute
7. GET TO WORK ON PRESENTATION SKILLS
Present for Teacher
Present for ClientsKatie Botha VP, Development & Communications
Holly Claytor
Ellen Costlow
Jeremy Biby
Senior Director, Public Relations
Volunteer Manager PUNCH RVA, Advertising AgencyAccount Coordinator
8. GET TO WORK ON WRITING SKILLS
Assignments
Final research book
More Tips:
1.Split up the work
2.Communicate with your groups
3.Get out of your shell
4.Stay organized
5.Manage time properly
6.Ask questions
RESEARCH TIPS Focus groups - only 1-2 people need to be at the group, maybe
bring snacks or water for participants
Interviews - if the interviewee starts to give you good information follow that, then go back to you questions
Survey - just posting on Facebook isn't enough
Content Analysis - be patient and take your time
WHAT TO EXPECT
Research Report One bound copy for client, one online copy to blackboard
Can range from 30-50 pages
Split cost with team
Presentation Everyone will speak
Follows outline of research book
Only point out the key findings
There will be a panel of people
They may ask questions while you're talking
Service Learning Teaching Assistant
WHAT IS A SLTA