Top 5 Mistakes to Avoid When Building a College Consulting Practice
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Transcript of Top 5 Mistakes to Avoid When Building a College Consulting Practice
Top 5 Mistakes to Avoid
When Building a College
Consulting Practice
Presented by….
Cyndy:
25 years of professional experience in private
practice & in public schools
Founder/President GuidedPath/MyCCA.net
Kim:
12 years of experience in Customer Support
International experience
Kim Wagner &
Cyndy McDonald
How do you rate yourself?
1= I still love pen and paper
2 = I am a neophyte I can answer email, barely
3= I am comfortable with technology
4= I enjoy technology- I am a iphone addict
5 =I LOVE technology- I talk to Siri daily!
Techno Savvy Rating
1. Lov e pen and paper 0%
2. Neophyte , answer emai l bare ly 6%
3. Comfor tab le wi th t echno logy 70%
4. En joy techno logy- i phone add i c t 21%
5. LOVE techno logy- ta lk t o S i r i da i ly ! 3%
Techno Savvy Survey results
Building a Practice takes Tools
How do you
build your
practice?
1. Sure you can call me at 10 pm!
Setting Professional Boundaries.• Cell phone
• Office
• Response time
• Other?
Respect your
students &
yourself.
2. I wanna hold your hand…
Finding the balance between providing
professional expertise and becoming a babysitter is key to
success as a business person & educator.
Goals:• Enpower students
• Engender trust in parents
3. Post It notes + source book ≠
organizing system
Don’t work harder, work smarter!
Make an organizational plan
Use online tools
Include college resources, college planning
Explore options that will work best for you.
Technology- Embraced
“Youth see technology as Plah-Doh –something they use in an utterly malleable and instinctive way. Older generations start with ‘what will this box allow me to do?’ Whereas this generation starts with ‘what do I want to do? Where can my imagination take me?’
Technology enables young people to sense the world and make sense of the world. It is this deep relationship with technology that is shaping their attitudes towards community and truth and allowing them to re-imagine justice for a new era.”
The Truth about Youth | McCann Worldgroup | May 2011
4. Dedicating too much time to a
student yields an hourly rate of $5.00
Don’t undervalue your services
Set your rates after canvassing community
Use those rates as comparison
Track time on each student record
Pricing Services: THAT is the question!
Packaging Hourly
5. Considering a website as a complete
marketing plan.
What is YOUR
marketing plan?