Top 100 Brands Website Design in the World
Transcript of Top 100 Brands Website Design in the World
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Flagging appetite for soda has cut demand for Coke, but the beverage gianthas a raft of new products in the pipeline that could reverse its recent slide.
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Threats from Google and Apple haven't yet offset the power of its Windowsand Office monopolies.
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Having off-loaded its low-profit PC business to Lenovo, IBM is marketing onthe strategic level to corporate leaders.
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The brand Edison built has extended its reach from ovens to credit cards, andthe "Ecomagination" push is making GE look like a protector of the planet.
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Profits and market share weren't the only things slammed by rival AMD. Intel'sbrand value tumbled 9%, as it loss business from high-profile customers.
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Fashionable designs and low-cost models for the developing world enabledthe mobile phone maker to regain ground against competitors.
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Toyota is closing in on GM to become the world's biggest automaker. A slated10% increase in U.S. sales this year will help even more.
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New CEO Robert Iger expanded the brand by buying animation hit-makerPixar and beefing up digital distribution of TV shows through the Internet and
iPods.
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A new healthy-living marketing campaign—and the premium-pricedsandwiches and salads that came with it—have led to a fourth year of sales
gains.
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The new S-Class sedan and M-Class SUV are helping repair a tarnishedquality reputation. High costs and weak margins will take longer to fix.
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Already the biggest U.S. bank, Citigroup's quest to generate more revenuesfrom world markets has it introducing its brand to new emerging markets.
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Marlboro remains firmly in the saddle, particularly outside the U.S., as itexpands into developing markets.
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Under CEO Mark Hurd, HP is skipping glitzy image ads to push specificproducts. Improving profits and a 40% stock price increase haven't hurt.
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A preeminent financial-services brand among high-end customers, thecompany is recasting itself as hip to broaden its appeal to a younger set.
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BMW continues to churn out hot models that buyers love to drive andJapanese automakers can't seem to replicate.
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Gillette's new six-bladed Fusion razor met with ridicule when it was introduced.But with Fusion sales soaring, Gillette is still king.
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With a glitzy new flagship on the Champs Elysées, the world's richest luxurybrand celebrates yet another year of robust growth.
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Cisco's decision to lead with its Linksys brand for consumers hasn't made thecompany a household name yet, but it's helping.
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As gas prices rise, Honda's gas sippers are helping the Japanese carmakergnaw into the Big Three's market share.
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Samsung is rolling out hot LCD TVs and ever more powerful memory chips.But it is missing in action with low-end handsets, hurting market share.
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Merrill Lynch has made a dramatic transformation from a sleepy, stablebrokerage to a lean and mean investment bank.
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It tapped a growing obsession with obesity by shifting marketing dollars to DietPepsi. Another boost? Rival Coke's move to copy Pepsi Max with Coke Zero.
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Sales of instant coffee are piping hot in emerging markets, while flavoredcoffees and new products have boosted appeal in the U.S. and Europe.
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Its recent inclusion as a verb in the Oxford English Dictionary confirms whatcompetitors feared: Google means search to an army of Web users.
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The king of the inexpensive PC is trying to regain trust with a campaign tobolster customer service and technical support.
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Sony CEO Howard Stringer has fixed the TV biz, but other electronics productsare struggling. He's betting PlayStation 3 can help turn things around.
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A price war and changing tastes left the No.1 beer maker with a nastyhangover. The drop in profits for 2005 was its first in a decade.
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With retail, private, and investment banking operations in 76 countries, theworld's local bank is fast becoming a major force in financial services.
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Last year, Oracle bought another major software brand, Siebel Systems. Thisyear it will have to sew it together and keep its customers happy.
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The iconic auto brand has declined in every measure. Weak marketing, badpress, shallow product portfolio, and a bottomed-out U.S. stock price hurt
value.
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Nike won in both the casual fashion and hard-core athletic markets withinnovative new products, marketing, and partnerships.
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China-to-U.S. routes are paying off handsomely, while a big contract toconsolidate shipments for Dell is providing a boost back at home.
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Unlike other big banks selling money management units, JPMorgan is buildinga brand in the business, as merger integration efforts continue.
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New software aimed at smaller businesses helped SAP extend its customerbase beyond blue chips.
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Digital cameras and copiers helped Canon become one of Japan's mostprofitable companies. New boss Tsuneji Uchida brings technological knowhow.
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CEO John J. Mack is overhauling the firm, and its brand, to restore its formerreputation as the top investment bank.
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Goldman's repeated blockbuster trading results have made it Wall Street'smost profitable money machine.
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Sold its over-the-counter unit to focus on developing new prescription drugs—a smart move as powerhouse brands such as Lipitor face generic competition.
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Apple continues to be the style master with its expanded family of iPods andMac PCs. Its latest hit: the MacBook line of laptops.
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The cereal maker is striking an effective balance between healthy products likeSpecial K and sugary treats like Pop Tarts to attract both moms and kids.
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Its affordable Scandinavian designs have helped the Swedish retailer becomea household name from San Diego to Shanghai.
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Melding private banking and investment banking continues to pay off big-time,especially in Europe and Asia.
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The Swiss pharmaceutical giant is expanding across everything fromprescription drugs to generic medicines, vaccines, and diagnostics.
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New CEO Klaus Kleinfeld has disposed of poor-performing telecom units,allowing Siemens to focus on businesses such as medical equipment.
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Still the king of the hogs. Growing sales to women augment the loyal customerbase of baby boomers and hard-core bikers.
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Designer Frida Giannini still can't match predecessor Tom Ford's star power.But sales of apparel and leather accessories are growing nicely.
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Investors may not like increasing competition from the likes of Google, but TVads keep boosting the online marketplace's brand appeal.
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Buoyed by the success of its medical equipment and high-tech consumergadgets, Philip's focus on cutting-edge, easy-to-use products is paying off.
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Bundling consulting and outsourcing gigs is helping Accenture stay fierce. Lastyear, sales grew by more than twice the rate of other tech-services firms.
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Now 25, MTV is pushing into broadband with the MTV Overdrive site, where itfaces competition with MySpace and YouTube for teens' attention.
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Nintendo is No.1 in portable video-game consoles, but the unconventional newWii console machine due out this autumn could be a harder sell.
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Still searching for its fashion identity, the clothier's sales are fraying as itstruggles to dress the twentysomething crowd for both work and weekend.
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This French cosmetics maker's finances are looking prettier, thanks to arebound in sluggish European sales.
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Slimming its portfolio and adding products like Lea & Perrins hasn't beenenough for Heinz to compete with retailers' in-house brands.
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The company risks looking like an also-ran next to Google, but Yahoo is miningfor hits in new areas like social networking and digital content.
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Maybe the most resilient brand in its industry. VW is solving its quality andfinancial issues, and customers are coming back.
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Xerox' stable of color copiers is bringing in a good supply of cash, but it has yetto make its mark in the digital world.
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Well into a four-year restructuring, Colgate now has something to smile aboutwith new launches such as Luminous toothpaste finding strong demand.
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With new players chewing away at market share, Wrigley's has beenexpanding into areas like candy and mints with brand extensions and
acquisitions.
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Avian flu fears in early 2006 slowed KFC's growth in China, the chain's hottestmarket, but KFC sales are rebounding.
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Fresh-faced Keira Knightly is replacing bad-girl Kate Moss as the face of CocoMademoiselle perfume.
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Avon ladies have been struggling. Poor results in many markets, includingEastern Europe, forced CEO Andrea Jung to launch a restructuring this year.
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Best known for chocolate, Nestlé posts stronger growth from other products,such as Nestlé Aquarel bottled water.
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A mature brand that's working to fend off commodity status. Emotionaladvertising is helping buoy its image against private labels.
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Heavy spending on technology for digital media initiatives has depressed thestock, but free shipping and reliability keep customers happy.
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Pizza Hut sales have been drooping as Americans turn increasingly tosandwiches and Mexican fare.
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A growing global appetite for yogurt keeps the French food and beverage giantin good health.
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Demand for Caterpillar's rugged machines and engines has never beenstronger. Cat is on track to top $40 billion in sales this year.
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New products like the RAZR and SLVR have been a hit, and a hip marketingcampaign behind them is adding luster to the Moto brand.
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Kodak has defied skeptics by becoming a major player in digital photographyand printing, but profits remain disappointing.
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The World Cup was a bonanza for the sports-apparel maker. Securing thesponsorship helped keep archrival Nike at bay before the world's largestaudience.
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Rolex remains the ultimate luxury brand worldwide, and with strong sales inChina, its appeal continues to spread.
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With its focus on high fashion at low prices, Europe's biggest clothing retailer isso popular that it's opening more than a store a day in 2006.
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Eye-catching design, hot technology, and a new American-size SUV called theQ7 are transforming Audi into a serious global rival to BMW and Mercedes.
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Fast shedding its image as a cheap automaker. In the latest J.D. Power qualitysurvey of new car owners, Hyundai was No.3, behind Porsche and Lexus.
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Not even an Alaskan oil spill or an explosion at a Texas refinery has put a dentin BP's strong performance.
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It's a force in flat-screen TVs, digital cameras, and chips but hasn't turned first-rate technology into better brand equity.
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The global news and financial information giant is moving into derivativestrading with a collaboration with the Chicago Mercantile Exchange.
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Fierce competition and rising commodity costs have dogged the U.S.'s largestfoodmaker. Kraft's new CEO needs innovative new products to revive sales.
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ceo Wendelin Wiedeking extends his 10-year winning streak with perfecttiming and precision execution on the Cayman.
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Best known for leather accessories and silk scarves, Hermes is riding high onthe success of a new perfume, Un Jardin Sur le Nil.
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With sales sparkling in many markets, the retailer's focus on service anddesign has helped it battle a new set of discount online competitors.
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As the brand gets a marketing assist from adoring hip hop artists in the U.S.,the French cognac maker is pushing for growth in China and India.
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Duracell has been gaining share in the market for premium replaceablebatteries, but will rechargeable batteries threaten the long-term outlook?
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ING continues its global expansion moving beyond its banking and insuranceroots into the asset management business.
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The popularity of Pasha timepieces and Caresse d'Orchidées jewelry is puttinga sparkle in Cartier sales.
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Global sales of Champagne are up 54% since 1990, and Moet's "Be Fabulous"campaign has cemented the brand in the center of the market.
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There's more than one way to grow, as J&J showed by paying $16.6 billion forPfizer's consumer-products unit.
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Despite pension problems and pipeline explosions, soaring oil prices fueledShell to record 2005 profits of $23 billion.
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Starved for new models, Nissan's sales have slipped. New launches, includinga remodeled Altima, will be a timely boost for CEO Carlos Ghosn.
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Starbucks brings in customers with lifestyle marketing, pushing music, books,and lunch food to get them to stick around.
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Toyota's relatively young Lexus premium brand is No.1 in the U.S., but it's justgetting started in Asia and Europe.
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The vodka market continues to attract new entrants; Smirnoff needs to betterdefine a sophisticated identity to stay ahead of the pack.
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This Korean electronics maker is emulating its crosstown rival, Samsung,boasting stylish handsets and digital TVs.
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Italian jeweler Bulgari is powering growth with the help of a super-luxury hotelchain and customers like Madonna.
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Anti-Establishment Italian fashionista Miuccia Prada keeps testing the frontiersof taste: Edgy clothing design, edgier store architecture.
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Fashion icon Giorgio Armani proves his appeal extends beyond the closet, ashe expands into everything from minimalist sofas to five-star resorts.
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Moving beyond its signature plaid, Burberry is beefing up its accessories lineand expanding its retail profile in the U.S.
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In a bid to shed its austere image, the company is expanding into newproducts such as skin-firming lotion and men's eye cream.
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This iconic brand is fighting to stand out among such high-end names asEarnest Sewn and, at the mass level, discounters' private-label jeans.
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