Top 10 Companies Green Marketing
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Transcript of Top 10 Companies Green Marketing
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Top 10 Companies that Paint
India Green
chillibreeze writer — VandanaThambi
Judging by the number of large, small and mid-size Indian companies that are setting the trend with
green initiatives, India is serious about building environmental sustainability into her business
practices. The following companies who made it to the list of top 10 green Indian companies prove
the statistics right!
Suzlon Energy
The world‟s fourth largest wind-turbine maker is among
the greenest and best Indian companies in India. Tulsi
Tanti, the visionary behind Suzlon, convinced the world
that wind is the energy of the future and built his factory
in Pondicherry to run entirely on wind power. Suzlon‟s
corporate building is the most energy-efficient buildingever built in India.
ITC Limited
ITC strengthened
their commitment to green technologies by introducing „ozone-
treated elemental chlorine free‟ bleaching technology for the first
time in India. The result is an entire new range of top green
products and solutions: the environmentally friendly multi-
purpose paper that is less polluting than its traditionalcounterpart.
Suzlon One Earth Global Headquarters in Pune -
India’s greenest building
http://www.suzlon.com/careers/l2.aspx?l1=8&l2=39
ITC Papekraft’s premium range of eco-
friendly business paper
http://papermart.in/2009/03/27/itc-
launches-eco-friendly-paperkraft-
premium-business-paper/
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Tata Metaliks Limited (TML)
Every day is Environment Day at TML, one of the top green
firms in India. A practical example that made everyone sit up
and take notice is the company‟s policy to discourage working
on Saturdays at the corporate office. Lights are also switched
off during the day with the entire office depending on sunlight.
Tamil Nadu Newsprint and Papers Limited (TNPL)
Adjudged the best performer in the 2009-2010 Green
Business Survey, TNPL was awarded the Green Business
Leadership Award in the Pulp and Paper Sector. The
initiatives undertaken by this top green firm in
India includes two Clean Development Mechanism projects
and a wind farm project that helped generate 2,30,323
Carbon Emission Reductions earning Rs. 17.40 Crore.
Wipro Technologies
The list of top 10 green Indian companies is never
complete without Wipro which climbed to the top five
brand league in Greenpeace's 'Guide to Greener
Electronics' ranking. Despite the global financial crisis,
Wipro held fast to its commitment towards energy
efficiency and was lauded for launching energy star
compliant products in the market.
―Everybody is motivated to do
somethingabout reducing carbon footprints‖,
says Harsh Jha, Managing Director – TML
http://www.tata.com/media/
interviews/inside.aspx?artid=kblbEoLCtGk =
Aerial view of TNPL
http://www.tnpl.com/gallery.htm
Wipro broadens its green IT initiatives through its
participation in "The Green Grid"
http://www.techtree.com/India/News/
Wipro_Joins_The_Green_Grid/551-90063-547.html
The HCL Green Bag campaign that
aimed at tackling e-waste
http://blogs.hclscribes.in/category/
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HCL Technologies
This IT major may be considered as the icon of Indian green
initiatives, thanks to the “go green” steps taken in solving the problem of toxics and e-waste in the
electronics industry. HCL is committed to phasing out the hazardous vinyl plastic and Brominated
Flame Retardants from its products and has called for a Restriction on Hazardous Substances (RoHS)
legislation in India.
Oil and Natural Gas Company (ONGC)
India‟s largest oil producer, ONGC, is all set to lead the
list of top 10 green Indian companies with energy-
efficient, green crematoriums that will soon replace the
traditional wooden pyre across the country. ONGC‟s
Mokshada Green Cremation initiative will save 60 to
70% of wood and a fourth of the burning time per
cremation.
IndusInd Bank
Green banking has
been catching up as
among the top
Indian green initiatives ever since IndusInd opened the
country‟s first solar-powered ATM and pioneered an eco-savvy
change in the Indian banking sector. The bank is planning for more
such initiatives in addressing the challenges of climate change.
IDEA Cellular
One of the best Indian companies, IDEA, paints India
green with its national „Use Mobile, Save Paper‟ campaign.
The company had organized Green Pledge campaigns at
Indian cities where thousands came forward and pledged
to save paper and trees. IDEA has also set up bus shelters
with potted plants and tendril climbers to convey thegreen message.
green-bag-campaign/
ONGC’s green projects contribute to increased
environmental awareness among local communinities
http://green.in.msn.com/greenliving/article.aspx?cp-
documentid=3425643&page=3
IndusInd’s solar -powered ATM expects
to save around 1,980 Kw of energy
annually
http://business.rediff.com/
report/2010/may/21/its-time-for-green-
banking.htm
IDEA’s green bus shelter in Mumbai
http://telecomtalk.info/idea-cellular-paints-
mumbai-green/18861/
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Hero Honda Motors
Hero Honda is one of the largest two-wheeler
manufacturers in India and an equally responsible top
green firm in India. The company‟s philosophy of
continuous innovation in green products and
solutions has played a key role in striking the rightbalance between business, mankind and nature.
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Chillibreeze's disclaimer: This is a contributed article and was published on Chillibreeze in August, 2010. The views and
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Hero Honda Green Ambassadors: winners of the
international inter-school environment quiz
competition
http://www.gemsschools.com/
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