Too hot! at Substanssi
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sociala medier TOO HOT! OR IS IT REALLY COOL TO (BE) LIVE NOW? Substanssi, Circus in Helsinki, 2009-04-23 Richard Gatarski www.weconverse.com
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More about the gig at http://www.weconverse.com/2009/03/06/2009-04-23-sub-thought-provoking-illustrations/
Transcript of Too hot! at Substanssi
sociala medier
TOO HOT!OR IS IT REALLY COOL TO (BE) LIVE NOW?
Substanssi, Circus in Helsinki, 2009-04-23
Richard Gatarskiwww.weconverse.com
sociala medier
sociala medier
things in marketing which the other
"gurus" will talk about in a year
transparency
sociala medier i see
guruswill talk about
here is the cliffhanger
sociala medier ok, u’ll get da fcts
docstoc.com/docs/5045631/Meeker-Tech-09
sociala medier being online
ConnectedSwedish meeting model 2007
#substanssi
sociala medier
multiple threadings
reflect(ions)
&social networks
sociala medier social soaps
Source: Steven Johnson (2006), Everything Bad is Good for You
sociala medier social graph
sociala medier in-presentation ad
sociala medier gnomedex 2006
sociala medier tonchidot
sociala medier new tv
sociala medier cleaning up
sociala medier
KDKA, Pittsburgh 1920
broadcast history
sociala medier
William Procter & James Gamble, 1837 -
two old guys
sociala medier
Ma Perkins (featuring Oxydol), 1933
understanding the customer
sociala medier great idea
Philo Farnsworth with “Image Dissector” 1929
sociala medier a young wife
sociala medier creative genius
Sylvester L. "Pat" Weaver Jr., president of NBC, 1955
sociala medier tv business models
it tookmany
decades
sociala medier digital (mare) dreams
tag
mashup
citizen generated content
podcasting
widgets
(micro)blogs
ping embed
wiki
connectors, brokers, gatekeepers
rss
sns
im
sociala medier
re-think
sociala medier people pay to participate
sociala medier let go
Source: Laflyes key note at Association of National Advertisers, 2006-10-06adage.com/ana06/article?article_id=112311
sociala medier cliff nailer
guruswill talk about
youus
sociala medier some advice
1. listen carefully
2. invite to conversations
3. support other conversations
4. create social media
re-think
start a (mikro)vblog
sociala medier
converse?
www.weconverse.com
