TONY'S POWERPOINT - SEO.ppt
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Transcript of TONY'S POWERPOINT - SEO.ppt
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UCLA x425:SEO for PR Pro’s
Tony Adam@tonyadam
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Tony AdamFounder/CEO
Formerly of:
Our Clients:
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Tony Adam - @tonyadam
Relevance & Authority
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Tony Adam - @tonyadam
Periodic Table Of SEO Success Factors
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Tony Adam - @tonyadam
Understand Your Audience
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Opportunity Analysis: Keyword ResearchGoogle Keyword Planner:https://adwords.google.com/KeywordPlanner
Tony Adam - @tonyadam
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Tony Adam - @tonyadam
Companies that blog 15 or more times per month get five times
more traffic than companies that don’t blog at all
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Evergreen & Resourceful Content
Tony Adam - @tonyadam
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Create a community
Tony Adam - @tonyadam
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Content Prime for SEO
Tony Adam - @tonyadam
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Content + Community to help SEO
Tony Adam - @tonyadam
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Tony Adam - @tonyadam
Blogger Outreach
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Tony Adam - @tonyadam
Guest Blogging
http://unbounce.com/content-marketing/how-and-why-you-should-be-guest-blogging-with-case-study-kinda/
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Links are the most important part of SEO
Tony Adam - @tonyadam
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Google Trends is a GOLDMINE
Tony Adam - @tonyadam
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Oh em gee!
Case Study: Lindsay Lohan Trend
Tony Adam - @tonyadam
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Tony Adam - @tonyadam
Relevance & Authority