Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services...

37
Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada

Transcript of Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services...

Page 1: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

Today’s Technology is Today’s Marketing!

High Tech, High Touch Listing Presentation

Services Nevada

Page 2: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

2

What to take with you to a Listing Presentation

Lock Box Room Measurer Digital Camera 2 copies of Listing Package with as much

information completed as possible Listing Presentation

Page 3: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

3

High Tech, High Touch Listing Presentation

Windermere Portfolio with 2 of your business cards Personal Brochure or Resume Mock-up of High Impact Flyer for the property for which

you are on the appointment (use digital camera to take a picture before arriving at meeting)

Sample of a finished High Impact Property Flyer Sample of Custom XPress Marketing Postcard Copy of the NAR flyer on www.windermere.com Front Page of www.windermere.com Copy of your bio from www.windermere.com Copy of your listing from www.windermere.com with

photo gallery

Page 4: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

4

If you have a Premium Windermere website, add a copy of the front page here i e, www.greaterlasvegasvalley.com

Sample Showcase Listing on www.realtor.com with photos, custom description and history of property views

Copy of the listing from www.wcbr.org with all of its photos

Copy of virtual tour on a previous listing Alexa Internet Comparison One Sheet on Windermere Online Original of CMA presentation along with the tax print out

on the home you are listing

Page 5: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

5

Put Your Listing Presentation in a Windermere Blue Padded Binder or you can

use the standard Windermere Portfolio

I leave this book with the sellers after my

presentation

Page 6: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

6

LJ Berarducci Broker/Salesperson, CRS, e-PRO, ABR Direct (702) 682-0296 Office (702) 432-4600 Fax (702) 432-6664 E-mail: [email protected] www.greaterlasvegasvalley.com

Las Vegas

Windermere Prestige Properties 2200 Paseo Verde Parkway, Suite 160 Henderson, NV 89052 www.windermere.com LJ Berarducci

Broker/Salesperson, CRS, e-PRO, ABR Direct (702) 682-0296 Office (702) 432-4600 Fax (702) 432-6664 E-mail: [email protected] www.greaterlasvegasvalley.com

Las Vegas

Windermere Prestige Properties 2200 Paseo Verde Parkway, Suite 160 Henderson, NV 89052 www.windermere.com

Page 7: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

7

Be sure to include your Professional

Profile

Page 8: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

8

Prepare a mock-up

flyer of the home for which you

have prepared the

CMA

Page 9: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

9

Present a Flyer of a previous

listing showing how you will present their

home!

Page 10: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

10

Show a sample of a Just Listed Postcard from Custom XPress. Let them know that you will

send out a card like this on their home!

Page 11: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

11

Print the front page of www.windermere.com

Page 12: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

12

Be certain to include your bio from the website

Page 13: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

13

Include a copy of a Photo Gallery from www.windermere.com

Page 14: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

14

Be sure to include a printed copy of the photo gallery

in your presentation

Page 15: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

15

Here are great interior pictures

Page 16: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

16

Here are great exterior pictures

Page 17: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

17

I also included a floor plan from Salestraq

Page 18: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

18

Here is the www.windermere.com website visits. Good information!

Page 19: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

19

Here is the front page of my personal website with my listing

featured

Page 20: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

20

Let the seller know about your presence on realtor.com

Page 21: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

21

Let the seller know that you will not only showcase the

home with pictures, but will

write a description that

draws the consumer into

look at the property!

Page 22: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

22

Show off the many elements

available on realtor.com and

how you will make the sellers home stand out

in the crowd

Page 23: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

23

In the backside of your realtor.com,

you will find reports on all

property views by listing. Be certain

to include this information for

the seller.REMEMBER:

3 out of 4 buyers start their search on the internet!

Page 24: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

24

Be sure to include a copy of your listing with its photos from the Washington

County Board of Realtors

Page 25: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

25

If the difference in getting the listing or not is a virtual tour…

then show the seller

the product you will

use.

Page 26: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

26

Show the Seller how www.windermere.com traffic stacks up against the competition on www.alexa.com

Page 27: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

27

Web traffic infoMarch, 2008

Total Visits: 2,088,805Average pages views: 20.27 per visit

Total page views: 42,347,360

Don’t forget to include the most recent Web traffic info from

www.windermere.com (e-News)

Page 28: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

28

Include the CMA that you

have prepared.

Be certain to print it in

color and set it up in a

professional format.

Page 29: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

29

Here are your comps

Page 30: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

30

Here is the great tool on pricing

your property to sell. Sellers

should always see

this.

Page 31: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

31

Here is the Tax Record to include in the package

Page 32: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

32

In addition to the MLXchange CMA, you will want to include the Windermere

Marketing Tools

Page 33: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

33

Page 34: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

34

Page 35: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

35

Page 36: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

36

Add as many of the Windermere One Sheets as you feel you need to in order to make your

presentation work for you.

Remember:

It is your job to persuade and convince the sellers that there is only one agent (that’s you) with one company (that’s Windermere) that

can give them the level of service and marketing that they need to sell their house!

Page 37: Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada.

37

Now, I will do my High Tech, High Touch Listing Presentation for

you!