Tobias Limbach on user experience across screens
-
Upload
mobilemonday -
Category
Technology
-
view
1.279 -
download
0
description
Transcript of Tobias Limbach on user experience across screens
Mobile Monday
User Experience Across Screens
Tobias LimbachJuly 25, 2011
Consistency and continuity of services
USER EXPERIENCE
Definition of UX ISO DIS 9241-210:2008
„Die Wahrnehmungen und Reaktionen einer Person, die aus der Benutzung oder auch angenommenen Benutzung eines Produktes, eines Systems oder einer Dienstleistung hervorgehen.“
„A person‘s perceptions andresponses that result from theuse or anticipated use of a product, system or service.“
USER EXPERIENCE | DEFINITION
USER EXPERIENCE | DEFINITION
In addition to Usability, User Experience deals with non-instrumental aspectsof the product use.
User Experience motivates
Beauty Novelty / Curiosity ChallengeSelf fulfillment / Status
Aino, Sony Nokia Morph Nintendo Wii
www.prlog.org/10039393-4-player-nintendo-wii.jpgSony Ericsson Skins www.handy-aufkleber.de/images/stories/handy%20folien.gif
25.07.2011 | Mobile Monday: UX across screens |
The problem with different screens: one service but different…
-Content and features-Design and layout-Interaction and controls-Labels and Wording
UX ACROSS DIFFERENT SCREENSONE SERVICE ON DIFFERENT SCREENS
25.07.2011 | MOBILE MONDAY: UX ACROSS SCREENS |
MOTIVATIONUX ACROSS DIFFERENT SCREENS
25.07.2011 | MOBILE MONDAY: UX ACROSS SCREENS |
EXAMPLES
− Consistency in the experience
− Continuity of the task
A SUCCESSFUL MOBILE MIGRATIONEXAMPLES
25.07.2011 | MOBILE MONDAY: UX ACROSS SCREENS |
UID CROSS PLATFORM MANAGEMENT FRAMEWORKEXAMPLES
Design & Structure Labels & Wording
Interaction & Controls Content & Features
25.07.2011 | MOBILE MONDAY: UX ACROSS SCREENS |
TAGESSCHAU: DESKTOP & IPHONEEXAMPLES
iphone AppDesktop
25.07.2011 | MOBILE MONDAY: UX ACROSS SCREENS |
EBAY: DESKTOP & IPHONEEXAMPLES
iPhone AppDesktop
25.07.2011 | MOBILE MONDAY: UX ACROSS SCREENS |
WRAP UP
Consistency and continuity are helpful on a visual, structural and behavioral level.They will motivate the users and prepare them for an expected user experience
Consistency & Continuity
GOING MOBILEWRAP UP
25.07.2011 | MOBILE MONDAY: UX ACROSS SCREENS |
Consistency and continuity are helpful on a visual, structural and behavioral level.It will motivate the users and prepare them for an expected user experience
Consistency & Continuity
Context of useThe context of use will determine the amount andstructure of the content.It also delivers the special, additional tasks that can addvalue and make the mobile UX much better
GOING MOBILEWRAP UP
Context of Use
25.07.2011 | MOBILE MONDAY: UX ACROSS SCREENS |
Thank you for your attention
www.uid.com
Tobias LimbachTEAM MANAGERUSER EXPERIENCE [email protected]