Tobacco wv smokelessconf opening 11-29-12 - bruce adkins

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Presented by Bruce W. Adkins, Director Division of Tobacco Prevention, WV Bureau for Public Health Tobacco Prevention and Control Remains Important in West Virginia: Let’s NOT forget about SPIT!!! Thursday, November 16, 2012 Opening Remarks 9:05 am – 9:30 am West Virginia Smokeless Tobacco Conference November 29th, 2012 Stonewall Resort in Roanoke, West Virginia

Transcript of Tobacco wv smokelessconf opening 11-29-12 - bruce adkins

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Presented by Bruce W. Adkins, Director Division of Tobacco Prevention,

WV Bureau for Public Health

9

Tobacco Prevention and Control Remains Important

in West Virginia:

Let’s NOT forget about SPIT!!!

Thursday, November 16, 2012

Opening Remarks

9:05 am – 9:30 am

West Virginia Smokeless Tobacco Conference November 29th, 2012

Stonewall Resort in Roanoke, West Virginia

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© 2005 WV DHHR/DTP

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Full Moon Over Yeager Airport, Charleston, WV 11-28-12

Photo by

Charleston Gazette

Photographer

Tim Hindman

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Tobacco Use Affects

EVERYONE’S Game…

© 2009 WV DHHR/DTP

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Tobacco use is the single most preventable cause of

death in the United States, causing heart and lung

diseases, cancers, and strokes.

© 2009 WV DHHR/DTP

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Secondhand Tobacco

Smoke is not Safe at

ANY Exposure Level!

This is especially true

for infants and young

children who are more

adversely affected by

Secondhand Smoke.

© 2012 WV DHHR/DTP © 2012 WV DHHR/DTP

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Nicotine is as addictive as heroin and cocaine.

Young people who use tobacco are more likely to use

alcohol and other drugs.

© 2009 WV DHHR/DTP

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Tobacco

Hurts Your

Heart

• A tobacco users

heart rate is a few

beats faster per

minute than a

non-users heart

beat. © 2009 WV DHHR/DTP

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Tobacco Use Hurts Endurance

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Tobacco Use Is Against The Rules!

© 2009 WV DHHR/DTP

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Spit Tobacco is not a

Safe Alternative!

Use of smokeless

tobacco causes

increased illness, tooth

decay, gum

disease, and pre-

cancerous lesions in the

mouth.

© 2009 WV DHHR/DTP

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The Tobacco Industry

Isn’t Going Anywhere…

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Never Trust the Industry

They’re Big and Strong and

ALWAYS Lurking Out There

Somewhere!

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Data tells us…

• The 2012 WV adult smoking

rate is 23.9 percent. (from 2012 WV Adult Tobacco Survey or WVATS)

• Males = 25.6 percent

• Females = 23.1 percent

• 434,000 WV residents

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Data tells us…

• The 2010 WV adult smoking rate

for those impoverished* is 40.9%. *Low SES = Annual household income < $25K and <= HS diploma

**from 2010 WV Behavioral Risk Factor Surveillance Survey (BRFSS)

• Males = 45.9 percent

• Females = 36.5 percent

• 109,000 WV residents

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Data tells us…

• The 2010 WV adult smoking rate

for those impoverished* is 40.9%. *Low SES = Annual household income < $25K and <= HS diploma

**from 2010 WV Behavioral Risk Factor Surveillance Survey (BRFSS)

• This prevalence continues to increase!

(34.5% in 2001).

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Data tells us…

• The 2010 WV adult smoking rate

for those aged 18 – 34 is 35.8%. *from 2010 WV Behavioral Risk Factor Surveillance Survey (BRFSS)

• Males = 35 percent

• *Females = 36.7 percent

• 138,000 WV residents

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Research and Program Evaluation tells us:

• The prevalence of current cigarette smoking

has significantly declined among WV high

school students (38.5% in 2000 to 22.4% in 2011)

• And current cigarette smoking has decreased

among WV middle school students (18.1% in

2000 to 8.3% in 2011). *from 2011 WV Youth Tobacco Survey

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Research and Program Evaluation tells us:

• The prevalence of “never having smoked a

cigarette, not even 1-2 puffs” has significantly

increased among both high school students

(25.7% in 2000 to *50.5% in 2011)

• And middle school students (53.1% in 2000 to

75.1% in 2011). *from 2011 WV Youth Tobacco Survey

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ST Research tells us:

• Smokeless tobacco is mostly used among

men, young adults, and those with a high

school education or less, also in some states

(like WV) with higher smoking rates.

• Smokeless tobacco is now being marketed

by tobacco companies as a substitute for

smoking tobacco users. *Especially when

at a place that doesn’t allow smoking.

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Data tells us…

• The 2012 WV adult male

smokeless tobacco use rate is

15.5 percent. (from 2012 WVATS)

• Females = 2+ percent

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Dual Tobacco Use in West Virginia

There are many

tobacco users in

West Virginia hooked

on TWO very

different types of

tobacco products…

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Data tells us…

• The 2012 WV adult dual*

tobacco use rate is 11.4 percent. (from 2012 WV Adult Tobacco Survey)

• Dual Use = “smokers who also report frequent

smokeless tobacco product use.”

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First Warning Sign of Cancer?

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SNUS

• Originated in Sweden

• No need to spit

• Easy to conceal

• Nicotine rush, no tar

• Refrigerated to help

freshness

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Marlboro Snus

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Skoal Snus

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Camel SNUS

Not a safe alternative to smoking!

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Data tells us…

• The 2012 WV rate of smokers

who also use snus is 9.7 percent. (from 2012 WVATS)

• Males = 17 percent

• Females = 2.7 percent !

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Social Networking Sites

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Point of Purchase

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© 2010 WV DHHR/DTP

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• It is undeniable that ANY and ALL

tobacco use is habituating,

addictive, and causes disease and

even death!

© 2008 WV DHHR/DTP

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Some things never change…

The Washington Post -1994 Tobacco executives

swear to tell the

truth at a 1994

congressional

hearing…

ALL denied any

knowledge that

nicotine was

addictive nor that

their products

were harmful!

© 2006 WV DHHR/DTP

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Social Injustice… ??

When access to certain basic rights,

such as good health, education, and

fair and equal treatment, has been

distributed unevenly or denied to

certain groups, the problem

becomes an issue of social justice.

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“The tobacco industry has succeeded in addicting those who

have the least information about the health risks of smoking,

the fewest resources, the fewest social supports, and the least

access to cessation services. The link between smoking and low

income and lower levels of education cannot be over

emphasized. Tobacco is not an equal-opportunity killer.”

- Dr. Cheryl Healton, American Legacy Foundation President; 2010.

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Appalachia

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Hancock West Virginia Adult Smoking Prevalence

Barbour

Berkeley

Boone

Brooke

Clay

Fayette

Gilmer

Grant

Greenbrier

Hampshire Harrison

Jackson

Lincoln

Marion

Mason

Mineral

Mingo

Monongalia

Monroe

Morgan

Nicholas

Ohio

Pendleton

Pocahontas

Preston

Putnam

Randolph Roane

Taylor

Tucker

Upshur

Wayne

Webster

Wirt

Wood

Wyoming

Pleasants

Dodd-

ridge

Cal-

houn

Marshall

Sum-

mers

Braxton

Hardy Lewis

Logan

McDowell Mercer

Raleigh

Kanawha

Ritchie

Tyler

Wetzel

Cabell

By County, 2008 - 2010

Jeff-

erson

15 – 19.9%

20 – 24.9%

25 – 29.9%

30 – 34.9%

35 – 39.9%

40%+

2 counties

15

23

12

2

1

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© 2010 WV DHHR/DTP

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“Tobacco-related illnesses are not only significant public

health and social justice issues in our State, but tobacco use

also must be interpreted as a heavily-impacting cost factor

to West Virginia’s businesses. There are substantial tobacco-

related business climate problems and costs to every

employer in the State.”

Bruce W. Adkins, Director WVBPH Division of Tobacco Prevention

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Smoking-related worker

productivity losses total

$1.1 billion annually in

WV.

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Annual

preventable

costs total

$4,600 for

each

smoker in

WV!

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in direct health care costs

in future worker productivity losses $2,767 *only includes those losses related to mortality

Estimated Annual

Added Costs

for each WV

cigarette smoker

equals:

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The Tobacco Industry

Isn’t Going Anywhere…

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Coming to a school or town near you…

Emerging Tobacco Products

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Where does tobacco ‘ethically’ fit into public health?

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Tobacco and Business*

• Tobacco products are unlike any

other traded product: they are

uniquely harmful and therefore

require special rules to ensure

that business practices do not

stimulate tobacco use.

*Campaign for Tobacco Free Kids

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Dealing with Tobacco as a

Business Issue

• Only commercial product that, when used as directed, kills;

• Taxation, retailer regulations, and public smoking restrictions do help, but most often fall far short in adequately addressing public health concerns and health and occupational costs to society.

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Cigarette & OTP Tax Increases

are a Recommended Best Practice

“Federal, state, and local taxes that raise prices on

tobacco products improve public health by reducing

initiation, prevalence, and intensity of tobacco use

among young people.”

“For every 10 percent increase in cigarette prices, it is

estimated there is a 3 – 5 percent reduction in overall

cigarettes consumed, especially in youth and young adults.”

Source: 2012 Surgeon General’s Report

On Tobacco Use in the U.S. (pg. 809-810)

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Cigarette Taxes in Appalachia *National Average Tax is $1.50 per pack

55c

60c

57c 43c

45c

68c

30c*

37c

$1.60

$1.25 $2.00

$4.65

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Chas, WV - 11-26-12

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Chas, WV - 11-26-12

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Chas, WV - 11-26-12

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The Tobacco Industry:

Why A ‘Public Health Bad Guy’?

• Defective product produced for five decades after Surgeon General’s Reports on health effects;

• Continue to manipulate nicotine and product contents;

• Basic principles of business ethics violated;

• Shifted advertising resources to take advantage of loopholes in legal settlements;

• Commissioned economic research to show the benefit to society of dying early;

• Attempted to distort science and risk (IARC Report on Passive Smoking);

• Supported smuggling as a marketing tool.

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Who are

the

top two

PACs in

the U.S.

Congress

? ? ? ? ?

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Industry manipulation??

‘Future funding for tobacco prevention programs, &

any other tobacco-related legislation or regulation,

remain highly influenced by corporate practices of the

tobacco industry, which include vast marketing

campaigns, political contributions, and lobbying

efforts against public health regulations. These tobacco

industry practices actually promote chronic disease.’

Source: American Journal of Public Health, How the Tobacco Industry

Defeated the Clinton Health Plan and Why it Matters Now. Tesler and Malone.

2010 July; 100(7): 1174 - 1188.

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Tobacco Marketing, Spending as a

Social Justice Issue in West Virginia

It is estimated by the Federal Trade

Commission that the tobacco industry

spends about $133 million annually to

promote tobacco products in West Virginia.

In contrast, our Division of Tobacco Prevention

is allocated $7 million annually to counter the

industry and prevent tobacco use.

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One Truth about TODAY’S Politics

• In SFY12, West Virginia's State

spending for tobacco prevention

($5.65M) amounted to 4.7% of the

estimated $124 million in tobacco-

generated revenue the State collected.

CDC recommends that WV’s spending on tobacco prevention and cessation be at $28 million per year…

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"The incestuous relationship between government and big business thrives in the dark.“ – Jack Anderson

Charleston Marriott

Charleston, WV

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http://www.bebetternetworks.net/wvquitline_home.html

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Contact Information:

Bruce W. Adkins, Director

Division of Tobacco Prevention

West Virginia Bureau for Public Health

350 Capitol Street, Room 514

Charleston, WV 25301-3715

304-356-4203

[email protected]

Our division’s website:

www.wvdtp.org

© 2006 WV DHHR / DTP

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??? QUESTIONS ???

COMMENTS…

*Credit to Betsy McKay (Atlanta Bureau Chief of the Wall Street Journal)