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P re se n t e d B y:

A m i t b h a r d w a j ( 2 9 0 0 6 )

A p a r n a k r i s h n a ( 2 9 0 1 2 )

B a b i t a s h a h i ( 2 9 0 1 5 )J i t e s h j e e t u ( 2 9 0 1 9 )

T a v e s h i m a n o h a r ( 2 9 0 3 6 )

Bidi Tobacco Co-operative

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National level Gujarat

3rd largest producer.

2nd largest consumer.

5.8 % of international tobaccotrade.

Occupies 0.3% of total cultivatedarea .

Highest excise revenue earning

4000 mn. Consumption breakup

qBidi: 53 %

qCigarette: 15 %

qOthers : 32 %

Largest producer (80 %).

Production: 78700million metric

tonne.Area: 457000 ha.

SCENARIO OF TOBACCOSCENARIO OF TOBACCOSCENARIO OF TOBACCOSCENARIO OF TOBACCOSCENARIO OF TOBACCOSCENARIO OF TOBACCOSCENARIO OF TOBACCOSCENARIO OF TOBACCOSCENARIO OF TOBACCOSCENARIO OF TOBACCOSCENARIO OF TOBACCOSCENARIO OF TOBACCO

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Market Dynamics: Bidi tobacco

India: 85% of worlds bidi production.Annual consumption: 905000 million sticks.Centres of Bidi rolling : M.P, A.P,W.B, U.P, Maharashtra,.300 major brands: pataka, 502 etc.

6000 small brands.Several sellers of unbranded bidi.6384 bidi rolling industries in 1993-94. Employment:

Farmers: 4.7 million

Agricultural labourers:17.7 millionBidi rollers:4.8 millionTendu leaf pluckers: 1.2 million

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Production Cycle

Nursery raising: Seeds sown in July 35 to 45 days for saplings

Transplantation: 15 August 15 September 15000 plants per hectare

Growth: Complete till mid-March Harvesting:

Lower leaves cut After 1.5 2 weeks, stem is cut

Sun-curing for 2-3 days Leaf cutting and crushing Sorting

Bhuka (lamina) : 55-60 % Rago (midribs) : 10-15 % Galia (sand leaves) : 10-15 % Geran (bits of lamina, veinlets, veins and midribs) : 17-20 %

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Cost and Benefits involved (per ha)

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RISK IN BIDI TOBACCO

Product Risk:qMoisture sensitive( storage ).

qUnscientific grading.

Price Risk:qPrice fluctuation.

qSpecific time of sale.

qUntimely payment by traders.

qLack of storage space.

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TOBACCO IN KUNJRAO

Total number of households: 425-430.Households engaged in tobacco cultivation: 400.

Area under tobacco cultivation: 1014.6 Ha

Varieties used : AAU-19, AAU-7.Flavor of the tobacco: Mild.

Variety increasing the weight of the producepreferred.

Average productivity( kg/ha): 1700

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FACTOR MARKET CONDITION

Seeds : Anand agriculture university.Fertilizer: local market.

Farm labor: family labor or contract basis.

Credit: Bank/ money lender/trader.

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NEED FOR COOPERATIVE

Huge margin of commission agent and Traders.Lack of bargaining power Lack of storage space.

Immediate requirement of money.

Absence of proper grading criteria.

Delayed payment to farmers.

To explore opportunities for other uses of tobacco.

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Cooperative designs evaluated

Pooling system.Processing through outsourcing.

Processing through own facility.

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Co-operative

Market Linkages

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Functio ning o f th e co -operati ve

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VALUE ADDITION

Time utility: storageForm utility: processing( granulating)

Place utility

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FUTURE PLANS

Expansion.qArea

qMembers

qSetup

DiversificationqNicotine extraction.

qRefined oil.

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Thank you