TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr....

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TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel

Transcript of TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr....

Page 1: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

TNT in France

Best in France Case Study

September 2003 - May 2005

By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel

Page 2: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

Executive Overview• TNT’s business• TNT’s products and

clients• Why did it come to

France ?• Do TNT’s values fit

the French culture?

• Constraints in France• Adaptation to France• Key Constraint Costs• Key Benefit Numbers• Essential Advice

Page 3: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

The TNT Express Company

• Arrival in France : December 1998• International transport express company• 350 000 parcels delivered each day in France

3,500 000 parcels and documents delivered each week in the world (200 countries)

• Turnover 2005 : 5,3 mds euros• TNT Express France : leader in France for business to

business transport

TNT European market share is 11% in broad market and 22% in narrow market

Page 4: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

The activity of TNT

• TNT Express, TNT Logistics, TNT Post

• TNT Express in France : a key place in Europe

• A full-completed transport market in France but not abroad thanks to the European expansion

Page 5: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

TNT's clients

• Domestic, business to business, industrial companies, dangerous goods delivery services

• Expectations : To be the fastest, the more reliable

• The French presence helps TNT's ability to satisfy client demands, because it is now a main European express hub

Page 6: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

Why did TNT came to France?

• TNT is a global company

• Currently located in 64 countries

• France is a major strategic location of Europe

Page 7: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

TNT’s values

• TNT’s 7 values

• Were easy to instill in France since they are universal

Page 8: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

Constraints in France

• A different legislation in each country

• French employement laws : – A constraint for developping the activity – A reduction of the competitivity

Page 9: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

Adaptation to France

• A long integration of Jet Service in TNT

• The Jet Service team had to adapt : – TNT France had to propose all the range of TNT

product– Working internationally needs new know-how's

TNT France is a combination of know-how's

Page 10: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

Key Constraint Costs

• An important investment : 305 millions euros

• Different cost structures

Page 11: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

Key Benefits

• A strategic position

• An image benefit thanks to an established brand

• An important market

Page 12: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

Essential Advice

• To work in delivery services, you have to think in term of network

• You need to buy a French company to implant yourself in France…

• … But the market is already quite saturated

Page 13: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

We Thank

• Hervé Féat, Marketing director TNT Express France

58 avenue Leclerc BP 7237 - 69354 LYON Cedex 07

Tel :  + 33  (0)4.72.80.79.01gsm : + 33 (0)6.07.81.30.35e.mail : [email protected]

• Rachel Timmerman, Depot operations manager

Garonor Ouest, Batiment 25

93151 Aulnay sous Bois

Tel : + 33 (0)1.48.14.46.28

e.mail : [email protected]

Page 14: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

Bibliography

• www.tnt.fr

• www.tnt.com

• Questionnary (cf. notes pages)

Page 15: TNT in France Best in France Case Study September 2003 - May 2005 By: Ms. Bousquet, Ms. Furno, Mr. Naywosz Paszkiewicz and Ms. Roussel.

Our Team• Louise Bousquet

Groupe HEC, H016 1, rue de la Libération

78351 Jouy en Josas 20, rue Guynemer 75006 PARIS

• Amélie FurnoGroupe Hec, K151, rue de la libération78351 Jouy en Josas1 bis, impasse Henri Regnault 92380 Garches

• Casimir Naywosz Paszkiewicz Groupe Hec, H121, rue de la libération78351 Jouy en Josas23 av. Foch 75116 PARIS

• Capucine Roussel66 bd Vincent Auriol75013 Paris