TNHFMA Newsletter - Successful Practices
13
Why Use a Blog? Easy to add, edit, and update articles. Schedule publication time. Have a unique page for each article without having to manage all of those pages. Simple for readers to share, print, and subscribe. Content more likely to appear in search results.
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Transcript of TNHFMA Newsletter - Successful Practices
Why Use a Blog?
Easy to add, edit, and update articles.
Schedule publication time.
Have a unique page for each article without having to manage all of those pages.
Simple for readers to share, print, and subscribe.
Content more likely to appear in search results.
Keep the Newsletter Feel
Publish and present as a collection of articles each quarter.
Maintain a newsletter homepage and a table of contents for each newsletter.
Use a similar format/layout for the e-mail blast.
Layout & Navigation
Layout & Navigation
Layout & Navigation
Layout & Navigation
Layout & Navigation
Layout & Navigation
It Helps to…
…complete all editing and revisions before creating a
blog entry.
…convert articles to plain text before pasting into the
blog.
…receive (or create) a separate image file for each
picture, chart, or graph.
…run spell check.
…know a little bit of HTML.
…have plenty of lead time.
Bonus: HTML Pointers
HTML does not like 2 spaces after punctuation. Do a
find and replace until there are no more changes to be
made.
Copying and Pasting from Word can lead to some
weird results because it adds lots of extra/unnecessary
formatting in the HTML code.
Try pasting into a plain text editor like Notepad.
Check to see if you website editor has a paste special
option that will clean up Word formatting.
What are Tags?
Tags control
formatting, layout, or
other information used
to render the content.
Most tags consist of an
opening tag and
closing tag.
Think about tags as
when you highlight and
format text in Word.
Welcome to LTC!
Welcome to
<strong>LTC</strong>!
Common Tags
Format Tag
Bold <strong> </strong>
Italic (emphasis) <em> </em>
Underline Don’t Use
Superscript <sup> </sup>
Paragraph <p> </p>
Order List (A, B, C or 1, 2, 3) <ol> </ol>
Unordered List (bullets) <ul> </ul>
List Item <li> </li>
Hyperlink <a> </a> (note: there are other values
that appear in the first tag)
http://www.w3schools.com/html/
