Title Sponsorship Proposal - Pentondigital.pentongroup.com › WJ OS Proposal - Generic_EURO.pdfOur...
Transcript of Title Sponsorship Proposal - Pentondigital.pentongroup.com › WJ OS Proposal - Generic_EURO.pdfOur...
Title Sponsorship Proposal2017 DATES Dublin: 23rd & 24th September Belfast: 30th September & 1st October
About The Wedding Journal Show
APROX
40,000 VISITORS
ANNUALLY
The Wedding Journal Show is Ireland’s leading bridal exhibition. With a proven track-record of success, the show is the ultimate must-stop wedding destination for couples and provides businesses with a unique face-to-face marketing opportunity.
• Key demographic females aged 25-40
• Autumn and Spring shows held each year in Belfast and Dublin
• Over 9,000 visitors per show
• Exhibitors include leading national and international brands
• Supported by a massive integrated marketing and advertising campaign
• Part of the Wedding Journal brand – Wedding Journal Magazine and WeddingJournalOnline.com
SHOW HIGHLIGHTS >>
EXHIBITOR FEEDBACK >>
Sponsorship value
Exhibition space
• Your Company Branding in all cross platform media advertising
• Named title sponsorship in all radio advertising – ‘Wedding Journal Show sponsored by Your Company’
• The Wedding Journal Show will run an extensive radio campaign on leading radio stations 98FM, Cool FM, Q Radio and 2FM
Media branding• A massive discount of 50% rate on space booked.
A NEW opportunity for YOUR brand in 2017/18The title sponsorship of the The Wedding Journal Show offers a superb package that includes anchor exhibition space and inclusion in our extensive PR, marketing and advertising campaign across the north and south of Ireland. The title sponsor will receive the following:
• Your Company Branding on the front cover of The Wedding Journal Show guide sold at the entry point to the exhibition. – see visual
• 20,000 copies of the show magazine will be printed and distributed at the shows in Belfast and Dublin.
• Editorial coverage in Wedding Journal magazine.
• DPS advertorial for Your Company in the show magazine.
Media branding cont’d
000 Cover Singles_Layout 1 16/12/2016 10:09 Page 1
The Wedding Journal Show will run an extensive advertising and pr campaign in the national press and niche glossy publications in the weeks leading up to the event.
• Your Company Branding on all outdoor marketing including 48 and 96 sheet – see visual
• Your Company logo in press advertising (regional and national)
[CLICK HERE to our expose]
[CLICK HERE to our most recent radio adverts]
[CLICK HERE to outdoor advertising and print campaigns]
[CLICK HERE to digital marketing]
DISCOUNTED TICKETS AT: WeddingJournalOnline.com 1 THE WEDDING JOURNAL SHOW GUIDE 2013WeddingJournalOnline.com
WEDDINGTHE
SHOWJOURNAL
Media Partners
BELFAST4TH & 5TH FEBRUARY 2017
Titanic Exhibition Centre
Saturday & Sunday
12 noon - 6pm
AMAZING BRIDAL
CATWALK SHOWS1PM, 3PM & 5PM
£1.50
BELFAST4TH & 5TH
FEBRUARY 2017
Titanic Exhibition Centre
WIN A WEDDING WORTH
£30,000
000 Cover NI_Layout 1 06/01/2017 12:33 Page 1
AVERAGE
VISITOR
25-40 ABC1 FEMALE
DISCOUNTED TICKETS AT: WeddingJournalOnline.com
WEDDINGTHE
SHOW
WeddingJournalOnline.com
JOURNALWIN A WEDDING WORTH
€35,000
Media Partners
DUBLIN14TH & 15TH JANUARY 2017Citywest Convention CentreSaturday & Sunday
12 noon - 6pmAMAZING BRIDAL CATWALK SHOWS1PM, 3PM & 5PM
DUBLIN14TH & 15TH
JANUARY 2017Citywest Convention Centre
€2
000 Cover IRE_Layout 1 06/01/2017 12:51 Page 1
sponsored by
Our digital branding package covers a 12 month period • Your Company & link on the homepage of
WeddingJournalOnline.com – see visual
Digital branding
• Your Company featured in Google Display Advertising
• Your Company featured in Facebook Advertising
• Your Company featured on
WeddingJournalOnline.com
Header banner
• MPU Advertisement on
WeddingJournalOnline.com
• Your Company and Link
on all Wedding Journal Show
Newsletters (minimum 10) sent to a database of over 28,000
members of your target audience
• Social Media Mentions and
Tagging through Twitter,
Facebook, Instagram and
• Content pieces on
WeddingJournalOnline.com
• Your Company on the online ticket-booking page
• Merchandise branding – logo on show bags and catalogue
• Promotional Video Opportunity on the Main Stage
• Your Company on the main stage DVD presentation played
throughout the show
• Your Company on all posters, signage and graphics at the show
• Opportunity to sample product or insert leaflets in our
VIP Goodybags
• Opportunity to host a workshop in the Bridal Boulevard
Event branding
IMAGE COURTESY OF MAGGIE SOTTERO
MediaPartners
4th & 5th February 2017 12noon-6pmTitanic Exhibition CentreBELFASTAMAZING BRIDAL CATWALK SHOW 1PM,3PM AND 5PM DAILY
BUY TICKETS ONLINE TO BE AUTOMATICALLYENTERED FOR THIS FABULOUS COMPETITION
£30,000WIN a FabulousWedding Worth
DOOR £13 OR SAVE 25% BY BOOKING ONLINE AT WEDDINGJOURNALONLINE.COM
WJS PoS Belfast_Layout 1 16/12/2016 15:41 Page 1
=196k =8.9k
Complim
entaryA
dmits 1 person
Titanic Exhibition Centre BelfastSat 4th & Sun 5th Feb. 12noon-6pmweddingjournalonline.comMEDIA PARTNERS:
WJS 2017 tickets_BEL_Comp_WJSticket 16/12/2016 11:16 Page 1
Our Extensive ReachAttendance at Shows is approx 10,000 to Belfast and 10,000 to Dublin.
(Reaching an Audience of approx. 40,000 a year)
In house reach figures:
• Facebook: 216,311 followers – Facebook Show posts reaching upto 20,000 per post.• Current database: 28,000• Wedding Journal Magazine: 14,064 (ABC audited) print 24,000 copies 12,000 digital downloads per Issue• Website Figures: 780,000 page Impressions and 250,000 unique visitors per month.
Advertising and marketing reach figures:
North• Cool FM: 415,000 listeners per week• Q Radio : 248,000 listeners per week• 48 Sheet billboard campaign – hard to specify a reach but thousands daily• 96 light board sheets - Highly visual and a massive city centre presence which is close to city centre store• Competitions in local press - Massive collective reach ..
South• 104FM: 300,000 listeners per week• 98FM: 201,000 listeners per week• 2FM: 2,000,000 per week
We also had paid promotions on Ireland AM : 134,000 viewers on average (campaign over 1 week )Expose: 185,000 viewers on average..(campaign over 1 week)
Our paid digital search, including display and remarketing reach over 100,000,000 impressions
Sponsorship cost = €20k per show
Belfast Autumn 2017 & Dublin Autumn 2018 - €20,000 per show contracted for a minimum of 2 shows
Dublin & Belfast Autumn 2017 & Belfast & Dublin Spring 2018 - €15,500 per show contracted for a minimum of 4 shows
VIP AREA
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WEDDINGJOURNAL
AUTUMN 2017WJS DUBLIN 23rd-24th September
Citywest Convention Centre
CURIOUS WEDDDING ZONE
HONEYMOON & DESTINATION WEDDING VILLAGE
BRID
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BOU
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RDDESIGNER ZONE
VIP AREA
CATERING
ENTR
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CATERING AREAHI
GFEDCBA
30th Sep & 1st Oct 2017
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Part of the Penton Group38 Heron Road, Sydenham Business Park, Belfast BT3 9LE
Tel: 0044 28 90 457458 Fax: 0044 28 90 456622Email: [email protected]
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