Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS...

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Tips for Targeting the Digital Customer

Transcript of Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS...

Page 1: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

Tips for Targeting

the Digital Customer

Page 2: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 3: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 4: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 5: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

Mobile, mobile, mobile

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Mobile

1

Page 6: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 7: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

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Embrace simplicity

Page 8: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

“It is not a daily increase, but a daily decrease. Hack

away at the inessentials”

― Bruce Lee

Page 9: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 10: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 11: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 12: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

3

From Facebooking to booking

Page 13: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 14: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 15: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 16: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 17: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

4

Don’t make assumptions

Page 18: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 19: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 20: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

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Conversion the social way

Page 21: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 22: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 23: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 24: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 25: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

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The reason to book

Page 26: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 27: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

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Visual imagery is key

Page 28: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 29: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 30: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

8

Look at the whole picture

Page 31: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 32: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

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May feedback be your friend

Page 33: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 34: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment
Page 35: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

https://www.usertesting.com/videos/9JIJB9kusoiijtjxdb1hIA/clips/735180?back=study_13

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Page 36: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment

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Keep the conversation going

Page 37: Tips for Targeting the Digital Customer · MARKETING SOCIAL STARTUPS SYSTEMS TRAVEL SECTORS REGIONS NEWSLETTER SUBSCRIBE SAVE Hilton opens digital door for loyalty members [3 Comment