Tips for Effective Web Design

Summery : Some of the things to avoid in web design include blinking text, pop-up windows,

animated images and auto-loading sounds, besides others, that can annoy the visitors and may force

them to look for other simpler web sites.

First impression is of prime importance for any web site and a web designer has to ensure that the

impression lasts for long. The designer has to ensure that the web site justifies the client’s

requirements as well as solves the very purpose of creating it. Here are some of the tips that can be

useful in enhancing the effectiveness of a web site design:

Quick Web Site Loading: The first thing that may bridge the gap between the customer and

your website is fast loading. You may just loose a potential customer if the web site takes

more than 15 seconds to load. Every web site designer must first ascertain that there are no

hindrances while loading the site.

Impressive Home Page: Normally, it takes around 8 seconds for a person to decide whether

he/she has to stay on the web site or not. Thus, having an attractive home page that is well

labelled and has a menu that leads to different sections of the web site is very crucial in web

design. The home page makes or breaks the web site and it must provide concise

information about the web site and the services it offers.

Compelling Content: Merely impressing the potential client with the design and imagery

would not serve the larger goal. Content of a web site makes it what it is. Without a

compelling content, people would not feel like going through the web site further. Each

section in the web site must be properly titled and the core message of the particular section

should be made clear within the first paragraph of the section in a simple language. Besides

the core message, the content should ensure high level of grammar and spellings.

Easy Navigation: Every web site should be easy to navigate for the visitors. Web site traffic

depends largely on how easily a visitor navigates through it. It is important to place all the

important links at distinguished areas. Easy navigation ensures higher number of pages read

by the visitors on a web site. Creating a navigation bar on top of every page can be a good

idea. Moreover, every page should have a way to allow the visitor get back to the home page.

Use of Images: In order to attract the attention of the visitors, the web site designer can

make use of catchy images that convey the message that has been written in the content.

Images help in clearer understanding of the issues being discussed in the page. However,

excessive use of images is a complete NO in website design. While images catch the attention

of the visitors, too many images become distracting. They squeeze out the very essence of

the message and make the page look cluttered.

Avoid Distractions and Cluttering: Some of the things to avoid in web design include blinking

text, pop-up windows, animated images and auto-loading sounds, besides others, that can

annoy the visitors and may force them to look for other simpler web sites.

Have It, Show It!: You have a long list of satisfied clients, yet the web site shows no proofs of

it!! It is of utmost importance to have a portfolio that speaks of your satisfactory services and

abilities by including testimonials from loyal clients.

Visit http://www.sigmainfotech.com.au/ for details.

For more information Follow us on Twitter - @sigmainfotech

Sigma InfoTech Level 8, 33 York Street Sydney, NSW Australia - 2000

Tel: 1300782023 Fax: 1300 79 44 02

E-mail: sales@sigmainfotech.com.au http://www.sigmainfotech.com.au/

http://www.sigmainfotech.com.au/websitedesign.htm