Things Before Launching An iPhone App

Apps are the new craze among companies and people and everyone is just trying to gain maximum out of this Smartphone boom. Applications and games are made for platforms like iOS, Android, Windows and Blackberry commonly and among them iOS platform is the most favourite among developers despite of the lower market share in the Smartphone market than Android. This is because it is assumed that iPhone users are more open using technology and tend to spend more on buying apps as compared to Android users. But then in this rat not everyone survives because there are more than 700,000 apps in the iOS app store and your app might just be one in 700,000 so it not about just developing and uploading an iOS app but more importantly about promoting it and ensuring people know about it because more than 70% of apps fail to make a note in the market simply because they didn't play well and no one knows about them.

Right from mobile app development activities to promote the app should not start after launching it; they are supposed to start a month before. Activities like deciding the number of downloads you want to achieve in total and breaking them in to small goals of weekly and monthly targets and also deciding if you want to focus just on downloads or on install/uninstall ratio as well, then a video has to be creating which not just talks about the app but also how to use it and what value addition this app can do to your productivity or your life.

Then when just 1 week is left for the event, calling on to various app reviewing website that can test and post articles online can help a lot to create a buzz. Secondly the apt description has to be made which defines its functionality. Third if possible then reaching out to media can give a huge boost to download. If it a paid app than a good media coverage can make you an overnight success.

The day it is launched you must not panic and follow the plan of action. Reach out to everyone in your contact list, be it personal or professional. Talk about it, text about and spread the word as much as possible because these are free downloads for you. Second run advertisements on facebook and various such media's to get traction and thirdly there are many company who will charge a particular amount for each download and hiring them

initially to get a boost will not be a bad idea at all because one needs paid downloads to get organic downloads.

iPhone app development is one thing and doing homework for its successful visibility is completely different ball game altogether. If we get the basics right and put some essence of right ways to promote it, chances are that iPhone app would also be iPhone-loving in terms of app popularity.