Three ways tech startups should #NEVERfail by @RamiSaad
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@RAMISAAD
DIRECTOR, EMERGING
TECHNOLOGIESVIVAKI NERVE CENTER /
STARCOM MEDIAVEST GROUP
RAMI SAAD
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WE HEARD IT A MILLION TIMES
BE AGILE, FAIL QUICK& TAKE OFF
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THREE WAYS YOU SHOULD #NEVERFAIL.
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#NEVERFAIL RECREATING THE WHEEL.
ONE
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WE ARE BUILDING THE LARGEST
OPERATOR-BASED MOBILE BILLING
PLATFORM.- Joanna Shields
VP & MD, Facebook EMEA
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$1.4BILLION
TOTAL FACEBOOK CREDITS SOLD (2011)
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MY PERSONAL FINANCES
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#NEVERFAIL RECREATING THE WHEEL. EVERY
ANNOUCEMENT IS AN OPPORTUNITY.
IN SHORT
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#NEVERFAIL JUMPING “WEB-FIRST”.
TWO
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SMART PHONES ARE HERE
6044 51 26
UK EGYPT
KSA
USA
61
UAE
REF: Google’s OurMobilePlanet.com
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REF: Morgan Stanley
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YOU
GOOD DEPTH…
MAYBE
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#NEVERFAIL JUMPING “WEB-FIRST”. MOBILE MAY
BE YOUR FIRST FRONTIER.
IN SHORT
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#NEVERFAIL STARTING ON THE WRONG
PLATFORM.
THREE
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1.6 MFACEBOOK
TOTAL FEMALE MEMBERS (KSA)
3.8 MHAWAAWORLD
A FACEBOOK APP TARGETING
MOTHERS IN KSA?
REF: Facebook, Effective Measure
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FORUMS.. NOT THE SIMPLEST CHALLENGE
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KSAUAE
A TV CHECK-IN APP?
REF: Google Mobile Report from OurMobilePlanet.com
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24MINUTES
ON WEB
76MINUTES
ON APPS
A MOBILE SITE OR AN APP?
REF: Apple (US Stats)
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MANY VARIABLES TO FACTOR
OS PENETRATION
COST OF DEVELOPMENT
INTEGRATION POINTS
TALENT AVAILABILITY
SUPPORT OF APP STORE
DEVICE OWNER PROFILE
EASE OF UPDATION
…
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#NEVERFAIL STARTING ON THE WRONG
PLATFORM. IT MAY COST YOU A STARTUP.
IN SHORT
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@RAMISAAD