Three Steps to Success with Twitter for Your Business: Engage with Your Audience - Content &...

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Three Steps to Success with Twitter for Your Business Session 2: Engage with Your Audience: Organic Content and Promoted Tweets #twittersuccess

description

The biggest mistake marketers make with Twitter is not realizing its full potential as a way to bring in more revenue. In fact, 36% of marketers have acquired a customer via Twitter! Twitter is not only a place for engagement and conversations, it is also a place to generate leads, attract new reach, and help drive sales.

Transcript of Three Steps to Success with Twitter for Your Business: Engage with Your Audience - Content &...

Page 1: Three Steps to Success with Twitter for Your Business: Engage with Your Audience - Content & Promoted Tweets

Three Steps to Success with Twitter for Your Business Session 2: Engage with Your Audience: Organic Content and Promoted Tweets!

#twittersuccess!

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Meet Your Experts:

Anne Mercogliano!SMB Integrated Marketing Lead!

Twitter!@akmercog!

Laura Fitton!Inbound Marketing Evangelist !

HubSpot!@pistachio!

#twittersuccess!

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Meet Your Experts:

Anne Mercogliano!SMB Marketing Manager!

Twitter!@akmercog!

Laura Fitton!Inbound Marketing Evangelist !

HubSpot!@pistachio!

#twittersuccess!

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Housekeeping Notes

Slides and recording will be available after!!

Interact with us on Twitter: #twittersuccess!

#twittersuccess!

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SET YOUR TWITTER GOALS!

#twittersuccess!

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POSSIBLE GOALS!

•  Establishing your Brand!

•  Educating / Informing customer!

!•  Promoting events!!•  Driving Traffic!!•  Increasing leads /

Sales!! #twittersuccess!

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HOW TO GET THE MOST OUT OF TWITTER!

#twittersuccess!

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YOUR BRAND!

#twittersuccess!

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1) Keep it conversational!!2) Engage with your audience!!3) Keep it timely!!4) Dive into the inside scoop!

THE OFFICIAL GETTING STARTED TIPS ON

TWEETING!

#twittersuccess!

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BREAKDOWN OF A TWEET!

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QUESTIONS: ASK & ANSWER!

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INDUSTRY CONVERSATIONS!

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ENGAGE IN SEASONAL & CULTURAL

EVENTS!

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OFFERS!

#twittersuccess!

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TWITTER CHATS!

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EVENTS"

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VINE!

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FINDING THE RIGHT AUDIENCE!

#twittersuccess!

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Determining Whom to Target !

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THANK YOU!

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Q+A

#twittersuccess!

Join us for our final workshop session on July 17th to learn how

to optimize your campaigns on

Twitter:!!

“Measure the Success of Your

Twitter Campaigns”!