This Ain't Your Daddy's Job-Search
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Transcript of This Ain't Your Daddy's Job-Search
Matt LeBlanc
www.linkedin.com/in/mattleblanc
www.twitter.com/matthewjleblanc
a conversation on social media
this ain’tyour daddy’s
job-search
Who are they?
Statler and Waldorf are a pair of Muppet characters. They are two ornery, disagreeable old men
who first appeared in the television series The Muppet Show heckling the rest of the cast from
their balcony seats.
They appeared in every episode of the show, except for one. (In one episode, Waldorf appeared
alone at the beginning, explaining that Statler was sick, and that Waldorf's wife would
substitute. Her name turned out to be "Astoria." She looked remarkably like Statler wearing a
dress.)
why use social media at all?
more specifically, why use it in your job-search?
things you need to know
before you get to know
what you need to know
Evangelist
Ninja
Expert
Jedi
Guru
FUTURIST
Visionary
Thought Leader
what it takes to be successful
don’t advertise being unemployed
developing a catalogue of “shareable” info
civil
(MUST)
engineer
(MUST)
AND
civil AND engineer
civil
(MIGHT)
engineer
(MIGHT)
civil OR engineer
OR
NOT (-)
civil
(MUST)
engineer
(NOT)
civil NOT engineer
“ ” (exact match)
engineer
(NOT)
civil
(NOT)
“civil engineer”
engineer (MUST)
civil(MIGHT)
mechanical (MIGHT)
(…) forcing the order
engineer AND
(civil OR mechanical)
boolean
site:
– Limits results to certain keywords within a
specific site or domain
– There can be no space between site: and
the search phrase
site:dell.com AND (director OR vp)
site: operator
knowing what your profile is
Résumé LinkedIn profile
maximizing your profile
You can have the best LinkedIn profile
in the whole wide world but if
someone cannot contact you does it
really matter?
showing off your resume
showing off your resume
connect with recruiters locally (both corporate and 3rd party)
connect with recruiters who works for companies on your target list
connect with recruiters nationally who recruits people just like you
who to connect with
connect with everyone who does what you do / what you want to do
connect with everyone who manages the people who do what you do
connect with everyone who supports the people who do what you do
staying on point
sharing relevant content
easy sharing on linkedin
site:linkedin.com AND inurl:pub AND ("hr"
OR "human resources") AND ("phr" OR
"sphr") AND "greater nashville area" -inurl:dir
x-ray searches
site:linkedin.com AND inurl:pub AND
("@comcast.net" OR "@gmail.com" OR
"@yahoo.com" OR "@hotmail.com" OR
"@aol.com") AND ("hr" OR "human
resources") AND ("phr" OR "sphr") -inurl:dir
signal
why even bother?
it’s a database of 500,000,000 potential hiring managers, & candidates, and networking contacts
+ <
� You have 140 characters to say something. SAY IT!
� Twitter is one of the best learning tools out there – find smart people and follow them
� You can use hashtags (#Oracle) to make what you are tweeting searchable by the masses
� You can search Twitter through keywords, hashtags, or by X-raying it
� If you use the @ + a Twitter handle (@matthewjleblanc) in a tweet it is a ‘mention’ and will
go directly to that person in a public fashion
� You can send someone a direct message through Twitter to anyone who follows you
� 160 characters + a picture + a link = your twitter bio. FILL IT OUT!
twitter in ten seconds
what to do with twitter
� Build a following and spread your message (that you are awesome, know HR, etc)
� Follow really, really smart people that you can learn from
� Find and interact with every single HR person you can
attracting followers
� Be famous
� Be really, really, ridiculously good looking
� Pay for followers
� Be funny, interesting, or entertaining
“What motivates you to follow someone?”
the motivation behind a follow
55% Retweet / Mention from someone they follow
the motivation behind a follow
� 92% interesting content
� 84% humor
� 66% personal connection
� 32% offered incentive
What Motivates People To Retweet / Mention?
searching people out through twitter
#jobsearch AND #nashville
site:twitter.com AND intitle:"on twitter" AND
("hr" OR "human resources") AND ("phr" OR
"sphr") -hiring -bull.hn -inurl:members -
inurl:following -inurl:status -inurl:jobs
some of the best of the rest…
WebStagram (web.stagram.com) is an online
viewer for Instagram that can be x-rayed
site:web.stagram.com AND "software engineer“
site:plus.google.com AND ("java" OR "jee5" OR
"jee6") AND ("hibernate" OR "spring" OR
"struts" OR "developer" OR "engineer" OR
"sde" OR "swe") AND "seattle"
site:about.me AND ”java“ AND “seattle”
best social media explanation ever…
LinkedIn http://www.linkedin.com/in/mattleblanc
Twitter @matthewjleblanc
Instagram matthew_leblanc
Recruiting Blog http://www.12recruiters.wordpress.com
Pinterest http://www.pinterest.com/matthewleblanc
Facebook http://www.facebook.com/matthewleblanc
Tumblr http://matthewjleblanc.tumblr.com
Quora http://www.quora.com/Matthew-LeBlanc
About.Me http://about.me/mattleblanc
connect