Thinking about libraries in an Amazoogle environment Lorcan Dempsey Cendi, Washington 6 June 2006.
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Transcript of Thinking about libraries in an Amazoogle environment Lorcan Dempsey Cendi, Washington 6 June 2006.
Thinking about libraries in an Amazoogle environment
Lorcan Dempsey
Cendi, Washington6 June 2006
Networkflow
Database > website > workflow Self assembled: personal digital
identities Prefabricated: course management,
clinical practice, etcURL addressableSocial
Attention
Read-write
Three parts
PerceptionsReal change?
Perceptions of Libraries and Information Resources
OCLC Market Research &
Harris Interactive
November 2005
(Thanks to Joanne Cantrell)
Survey Respondents – by Geography
Canada
United States
United Kingdom
Australia
India
Singapore
491491
1,8541,854
535535
468468
Total 3,3483,348
…is the information you get from library sources more or less trustworthy than information you get from search engines?
9% 10%12%
7%9%
21%18%
28%
22%24%
70%
75%
60%
66%69%
0%
10%
20%
30%
40%
50%
60%
70%
80%
TotalRespondents
AustraliaSingapore India
Canada United Kingdom United States
Library sources more trustworthy About the same Library sources less trustworthy
Total Respondents - Satisfaction with overall experience provided by librarian vs. search engine
VerySatisfied
Satisfied NeitherSatisfied
nor Dissatisfied
Dissatisfied VeryDissatisfied
48%
60%
36%
30%
11% 7%4% 1% 2%1%
Q665 and 1050
“Lifestyle fit” of information sourcesamong total respondents
0
10%
20%
30%
40%
50%
60%
Library OnlineLibrary
Bookstore
Fits perfectlywithyour lifestyle
Is agood fit foryour lifestyle
Somewhat fits your lifestyle
Does not fityour lifestyle
OnlineBookstore
Q1345
Remarks:Perceptions
Books and place brand
Library digital resources: Awareness? Fit with lifestyle? Trustworthiness? Satisfaction?
Insanity is doing more of what you are already doing and expecting a different result.
Newt Gingrich quoting Albert Einstein!
Change
1. Adding value: synthesise, specialise, mobilise
2. Gravitational pull: the long tail revisited
Adding value
Synthesize - to combine often diverse conceptions into a coherent whole.
Synthesize
Web services
Patron services
Content
Policies
Registries
Forward knowledge
Fulfillment services
Mobilize
Specialize - involve specific knowledge in order to serve a particular purpose; to apply or direct to specific end or use.
Specialize
…
Mobilize - to put into action
Workplace applications - points of need
Profiles
• Local service• Local added value• Local context• Local knowledge
Robin Murray
Synthesise, Local
CSUSM, David Walker
Synthesise, network
Synthesise, regional
Mobilize
Specialize
Specialize, local
Specialize, Local
University of Minnesotahttp://www.lib.umn.edu/about/mellon/KM%20JStor%20Presentation.pps
Mobilize, Local
Gravitational pull
URL is the currency of the web
The long tail
Impact?
Systemwide efficiences
Aggregation of supply•Unified discovery•Low transaction costs
Aggregation of demand
It must change
Add real value in a networked information environment
Create gravitational pull: long tail issues: move to a higher place
Pay attention; seek attention
Fragmentation is the enemy
http://orweblog.oclc.org
The end