They Are Back…… Low Inventory and Multiple Offers
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ABR ® Designat ion Core Course
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They Are Back……Low Inventory and Multiple Offers
Frank Mears, ABR, CDPE, CNE, CRB, CSP, GRI, SFR, SRS, SRES
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The Big Story of 2013
Low inventory• Investors scooping up bank inventory• Home Builders’ reduction• Home owner holding back• Bank shadow inventoryThe Result: prices going up
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Seeds of a housing shortage
• Inventory of existing homes at its lowest level in seven years.
• New construction at a 50 year low mark• Distressed home listings will continue to fall as
fewer owners are delinquent.• Normal non distressed home owners have been
holding off selling until the market gets betterLawrence Yun, NAR Chief Economist
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Multiple Offers
The most frustrating situation faced by REALTORS®
Potential for misunderstandingWhat is fair? What is honest? What is to be
done?Who decides?There is never a simple answer to complex
situations
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What type negotiator is the other agent?
• Soft
• Hard
• Principled
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Multiple Offers
• Tilts the negotiating scales in favor of the seller?
• Always ask if there are multiple offers
• Always ask who has the other offer
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• Standard of Practice 1-15• REALTORS, in response to inquiries from buyers or
cooperating brokers shall, with the sellers' approval, disclose the existence of offers on the property. Where disclosure is authorized, REALTORS shall also disclose, if asked whether offers were obtained by the listing licensee, another licensee in the listing firm, or by a cooperating broker.
Does the Listing Agent Have to Tell?
Multiple Offers : No
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• Standard of Practice 3-4• REALTORS®, acting as listing brokers, have an
affirmative obligation to disclose the existence of dual or variable rate commission arrangements (i.e., listings where one amount of commission is payable if the listing broker’s firm is the procuring cause of sale/lease and a different amount of commission is payable if the sale/lease results through the efforts of the seller/ landlord or a cooperating broker). … (Amended 1/02)
Variable Rate: Yes
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The Seller’s side
The risks to seller and the seller’s agent:• Unhappy buyers• Multiple offer don’t always result in a higher
price. Some or all of the buyers could elect to walk away
• “Highest and best” may result in a better offer or result in no offers
• Seller inadvertently obligates to more that one contract
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$1000.00 more than the next highest
Offers that are $1000.00 more that the next highest up to a certain amount.Good idea of not?• Buyer may pay less than willing• Buyer may pay more that intended• Two Buyers make the same offer• Dishonest seller
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Presenting Multiple Offers
1. Individual presentationPresented to the seller and listing agent
only2. Group presentation
All offers are presented at the same time with all representatives present
Buyers should be notified if others will hear offer details
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$370 Asking Price #1 #2 #3 #4
Offer $375k $367 $352k $354k
1st deposit $1k $5k $10k $7k
2nd deposit $0 $5k $10k $8k
Inspect none Hm/Pest Full Full
PQ/PA/Cmt none PQ PA Cmt
Mtg Cmt 6 weeks 4 weeks 4 weeks 2 weeks
LTV 100% 90% 80% 50%
Close 120 days 90 days 60 days Flex
Conditions $10k closing costs
Home sale contingency Hm pend none
Adjusted Gross $365k $367k $352k $354k
Presenting using the grid method
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Counter Offers
• Implement the negotiating strategy • Reassess objectives• Identify points of agreement and
differences • Prolonged, incremental negotiating is
risky—seller may take another offer or buyer may walk
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$370 Asking Price #1 #2 #3 #4
Offer $375k $367 $352k $354k
1st deposit $1k $5k $10k $7k
2nd deposit $0 $5k $10k $8k
Inspect none Hm/Pest Full Full
PQ/PA/Cmt none PQ PA Cmt
Mtg Cmt 6 weeks 4 weeks 4 weeks 2 weeks
LTV 100% 90% 80% 50%
Close 120 days 90 days 60 days Flex
Conditions $10k closing costs
Home sale contingency Hm pend none
Adjusted Gross $365k $367k $352k $354k
Which offer would you ‘counter’?
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List Price @ $150,000 1st Counter @ $145k Buyer counters @ $x 2nd Counter @ $140k Buyer counters @ $x 3rd Counter @ $135k Buyer Counters @ $x No seller counter Buyer waits for ? $$$
Counter Offer Signal Pattern
Equal Reductions create deadlock
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Reducing Counters Yields Closure
Counter Offer Signal Pattern
List Price @ $150,000
• 1st Counter @ $147k• Buyer counters @ $x• 2nd Counter @
$145k• Buyer counters @ $x• 3rd Counter @ $144k• Buyer Counters @ $x• 4th Counter @
$143.5kDoes buyer expect more?
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The Buyer’s Side
1. Develop a good rapport with the listing agent.
We like to do business with agents that we have a good relationship with.
Don’t be difficult to deal with.
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The Buyer’s Side
1. Gather information on the seller with the skill of a detective
2. Encourage the buyer to make a strong offer (give the seller what's important to them)
3. Strike while the iron is hot4. Encourage the buyer to NOT “Major in the
Minors”5. A letter to the seller?
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The Appraisal Issue
• Multiple offers may drive the price up for the seller but will it appraise.
• What happens if it doesn’t?• Seller counter special stipulation: “Buyer agrees to pay any difference between the sales price and appraised value in cash at closing” (Have a local attorney draft the language to conform to the laws in your state)
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Remember
Every negotiation is different and each is a learning experience.The best negotiators are the ones with the most information.
“Knowledge is Power”
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Thanks For Having Me
2013 Frank Mears Seminars, Inc. FrankMears.com 22
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2013 Frank Mears Seminars, Inc. FrankMears.com 23
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