There is 6 ways to speed your local seo success in 2014

7
There is 6 Ways to Speed Your Local SEO Success in 2014 Frank Chimero wrote an essay called " What Screens Want ". Along with crystallizing the very nature of our relationship to screens – and hinting and the importance of cross- device consumption and consumerism – he talks about the language designers are using to, well, design. The question every business professional must ask is, "What is the way in 2014 to increase our local SEO?" Keep reading for all the information you'll need to make that decision, plus some helpful tips on how SEO agencies work so you can be successful as you forge a crucial partnership with an online marketing firm like http://www.businessmarketingpower.com .

description

The question every business professional must ask is, "What is the way in 2014 to increase our local SEO?" Keep reading for all the information you'll need to make that decision, plus some helpful tips on how SEO agencies work so you can be successful as you forge a crucial partnership with an online marketing firm.

Transcript of There is 6 ways to speed your local seo success in 2014

Page 1: There is 6 ways to speed your local seo success in 2014

There is 6 Ways to Speed Your Local SEO

Success in 2014

Frank Chimero wrote an essay called "

What Screens Want". Along with crystallizing the very nature of our relationship to screens – and hinting and the importance of cross-device consumption

and consumerism – he talks about the

language designers are using to, well, design.

The question every business professional must ask is, "What is the way in 2014 to increase our local SEO?" Keep reading for all the information

you'll need to make that decision, plus some helpful tips on how SEO agencies work so you

can be successful as you forge a crucial partnership with an online marketing firm like http://www.businessmarketingpower.com.

Page 2: There is 6 ways to speed your local seo success in 2014

Community and WildnessInstead Chimero begs for an Internet

that celebrates community and wildness. When it comes to local marketing,

there seems no better starting place than here. While Google itself said

that the algorithm affected upwards of 90 percent of the queries, many rankings across keywords stayed the same. In addition to these on-site changes, constant monitoring and optimization of your Google+ page is necessary to beat out your competition. If you haven't claimed

the page for your business yet, here's a guide on 

how to claim your Google+ business page

. It also gives huge handfuls of starter ideas for how to optimize

your Google+ page, and your website, for local SEO.

Page 3: There is 6 ways to speed your local seo success in 2014

Mobility and Locality• 91 percent of American adults

own a mobile phone.• 56 percent of American adults

own a smartphone.• 63 percent of mobile phone

owners use their phones to access the Internet.

• Amazon, Wikipedia, and Facebook all see about 20 percent mobile traffic.

• 77 percent of mobile searches take place at home or at work.

• 46 percent of shoppers report using their phone to research local products and services.

Page 4: There is 6 ways to speed your local seo success in 2014

Hacking Pinterest to Increase Local Traffic

Platforms like Pinterest are finally realizing how to

create a marketing niche than either hasn't

existed or has performed poorly in the past. With

more than 75 percent of Pinterest's traffic coming from mobile, they are in an obvious position to

raise the standard when it comes to SoLoMo.

Page 5: There is 6 ways to speed your local seo success in 2014

On-Site Quick Technical Fixes

• New advances in meta data for local marketing.

• Local caps on sitelinks.• De-indexing and

demoting useless pages.• Maximizing presence in

IYP or local directories.• Optimizing review

management processes.• Rich snippets –

sentiments and testimonials.

Page 6: There is 6 ways to speed your local seo success in 2014

Off-Site: Organic vs. Local Strategies

• A "supermajority" of pack results relied on being picked up on in Google Maps.

• A strong correlation between being the first position in organic and in the pack.

• Local factors have a strong influence over the first position in organic.

Page 7: There is 6 ways to speed your local seo success in 2014

Local Citation Building Checklist

• Data-aggregators (LocalEze)

• Horizontal directories (Yelp)

• Industry-specific directories (Avvo)

• Region-specific directories (Denver.com/places)

• Unstructured citations (blogs)