THE B PROJECT THE B PROJECT PLCPLC

Jesús Manuel Álvarez Hernández

Mercedes Delgado Cotan

Jaime Rodas Monge

Juan Manuel Sanz Pinazo

Martina Zaldúa García

“TRANSPORTING THE PARTY”

OUTLINEOUTLINE1. Specific and General Enviroment

2. Future Internationalization

3. Board of Directors

Specific EnvironmentSpecific Environment

Customers:Customers: people approximately between 16-40 years old.

SuppliersSuppliers: food and drink suppliers, petrol suppliers and workers.

Pressure groups:Pressure groups: we have not found many of them.

Competitors:Competitors: normal discos and city pubs

General EnvironmentGeneral Environment

Socio-cultural:Socio-cultural: very impressive to the general society, but used by people (16-40) with a Medium Economic Level.

DemographicDemographic: Seville has a large number of young citizien, who is needed of this service.

Political and legal:Political and legal: Spain is a state with a democracy system and a economic plan.

Technological:Technological: we use our WEBSITE and social networks to advertise our company.

Political and legal:Political and legal: cheap “packs” for increasing a larger number of customers.

Internationalization in FutureInternationalization in Future

Internationalization in FutureInternationalization in Future

The subsidiaries would have legal entity.The subsidiaries would have legal entity.They would direct activities such as human resource management They would direct activities such as human resource management or marketing.or marketing. We need a general manager in each of these subsidiaries.We need a general manager in each of these subsidiaries.We thought that the language could be a problem, but we solved it We thought that the language could be a problem, but we solved it hiring at least one native manager. hiring at least one native manager. The rest of the employees would be Spanish, We would ask them for The rest of the employees would be Spanish, We would ask them for speaking at least Englishspeaking at least English

Board of DirectorsBoard of Directors

We will need them to protect the interests of the firm.

They will:

1.Select the most suitable worker for each post.

2.Evaluate its evolution

3.Set the mission and vision, as the one we talked last week

4.Have the carge of firing and hiring workers as the bus driver or the DJ.

5.Check stockholdes’ interest

Code of Conduct of The B Code of Conduct of The B Project.Project.

The Code of Conduct catalogues the ethics values and rules of conduct by which all activities of our firm workers should be governed.

Ethical principles: Respecting the dignity of persons and their inherent rights.

Respecting people’s equality and their diversity, which requires respectful, equitable behavior.

Strict Compliance with Legal Requirements.

Professional Objectivity and conduct.

Code of Conduct of The B Code of Conduct of The B Project.Project.

Code of Conduct of The B Code of Conduct of The B Project.Project.